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BMW’s CEO Says Electric Motorcycles Aren’t Ready

BMW’s CEO Says Electric Motorcycles Aren’t Ready to Compete With Gas Ones “Not now, maybe later.” BMW Motorrad’s new CEO Markus Flasch, who recently took over from Markus Schramm has shelved the company’s full-size EV superbike, the Vision DC Roadster, as well as made some interesting comments about the future of electric motorcycles at BMW […]

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Harley’s electric motorcycle division to go public via $1.7 billion SPAC deal

from https://www.cnbc.com/ Key Points : Harley-Davidson’s electric-motorcycle division will go public through a merger with a blank-check firm in a deal valued at $1.77 billion, the company said on Monday. The company launched LiveWire earlier this year, hoping to claw back lost market share as its core baby boomer customer base grows older and interest

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Harley-Davidson’s new stand-alone electric motorcycle – LiveWire One

by Rich Kirchen from https://www.bizjournals.com With Harley-Davidson Inc. chairman, president and CEO Jochen Zeitz repeating that the company’s electric LiveWire is “an extraordinary product,” details are emerging on a new model that will be called the LiveWire One. Motorcycle.com reported the name of the first LiveWire-branded electric motorcycle since Milwaukee-based Harley-Davidson announced establishing LiveWire as

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New top management at Norton Motorcycles announced

from https://www.financialexpress.com TVS announces new top management at Norton Motorcycles: 2021 V4SS to launch soon. With TVS infusing multi-million-pound investments, the Solihull facility will be the most advanced and modern plant that Norton has operated out of in its 122-year-old history. TVS Motor Company (TVS), owner of The Norton Motorcycle Co Ltd (Norton), today announced

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Ford CEO Jim Farley nominated to Harley-Davidson board of directors

by Phoebe Wall Howard from https://www.freep.com Ford CEO Jim Farley, owner of two classic Harley-Davidson motorcycles, has agreed to serve on the board of the Milwaukee-based company. The director nomination was submitted Friday by the motorcycle manufacturer’s CEO Jochen Zeitz as part of the 2021 Notice of the Annual Meeting of Shareholders and Proxy Statement,

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