Royal Enfield is coming after Harley-Davidson
In its last financial year before the pandemic struck, Enfield company sold about 824,000 bikes globally. Harley, by contrast, shipped about 218,000. Last year Enfield company doubled the size of one of its three factories, bringing overall production capacity to 1.2 million motorcycles a year. To build buzz Enfield company has tried marketing to American […]
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