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Harley-Davidson Reports Global Bike Sales Up 24 Percent In 2021 Q2

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You can read the Company Announcement at their Official Website by Clicking Here. Second Quarter 2021 Highlights and Results, and Recent Announcements Delivered Q2 GAAP diluted EPS of $1.33, up $1.93 over Q2 2020 Q2 H-D, Inc. total revenue up 77 percent over Q2 2020 North America Q2 retail sales up 43% over Q2 2020 and up 5% over Q2 2019 Delivered strong Motorcycles and Related Products (Motorcycles) segment gross margin and operating margin driven by the Rewire product portfolio adjustments Delivered Financial Services segment Q2 2021 operating income growth of $90 million over Q2 2020 driven by a lower provision for credit losses Launched LiveWire as a standalone brand and introduced LiveWire ONE™ – the electric motorcycle built for the urban experience, with the power and range to take you beyond Revealed Sportster® S, the all-new Sportster motorcycle built on the Revolution Max platform Launched H-D1™ Marketplace today, the ultimate online destination for pre-owned Harley-Davidson motorcycles in North America Rolling in the right direction. by Janaki Jitchotvisut from https://www.rideapart.com On July 21, 2021, Harley-Davidson reported its 2021 Q2 results. The numbers are definitely moving in the right direction, especially when compared to the same time period in 2020. Worldwide Harley motorcycle sales are up 24 percent, due entirely to an impressive sales rebound in North America. North American sales are up 43 percent year-on-year in Q2, which is the only positive number when broken down by sales region. Europe, the Middle East, and Africa (commonly referred to among some OEMs as “EMEA”) are down by 7 percent for the same time period. Asia Pacific sales are down 13 percent, and Latin America sales are down 31 percent. Taking the entirety of the first six months of 2021 into consideration, worldwide Harley-Davidson bike sales are up 18 percent—which is still […]

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Why Harley-Davidson Is The Tesla Of Motor Bikes

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by Jim Osman from https://www.forbes.com Visionary CEO Keith E. Wandell should go down in history as the man who introduced the electric motorcycle to the US market and possibly the first CEO to bring it to the world. It was in 2011 that Mr. Wandell first showcased his unbranded team-made creation to a keen San Francisco motor bike enthusiast crowd. He might be the most notorious CEO that the iconic US bike manufacturer Harley-Davidson HOG +4.1% has had (founded 117 years ago in Milwaukee, Wisconsin). However, The Edge (the global leader for activist ideas, special situations and Spinoffs) believes new CEO Jochen Zeitz is the best thing to happen to the company since Mr. Wandell left and successor Matthew S. Levatich was fired suddenly thanks to Impala Asset Management, the $2.4 billion activist hedge fund led by Bob Bishop. The US military purchased over 20,000 motorcycles from Harley-Davidson in World War I and the company also lent itself to supporting US and Allied troops in World War II, with 90,000 military motorcycles handed over. Harley-Davidson’s global fan club run in the millions of members, called Harley Owners Group (HOG), and their constant support of US military and Allied troops gives to many charities around the world. Under Mr. Wandell’s stewardship, the electric motorbike became a reality for Harley-Davidson when the LiveWire was first displayed to the media in June 2014 and released to customers by September 2019. It even became the star of 2019 documentary “The Long Way Up” featuring Unicef Ambassadors and Hollywood actor Ewan McGregor and his longtime riding buddy Charley Boorman when they traveled from Argentina to LA on the electric LiveWire bikes. In the 1950s Harley-Davidson dealt with reputation damage as well as economic downturns, and was on its knees by the 1960s. In 1969, American

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Harley’s activist investor backs business reboot strategy

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by Rajesh Kumar Singh from https://www.reuters.com CHICAGO (Reuters) – An activist investor who shook up Harley-Davidson Inc (HOG.N) earlier this year said he is impressed with the changes initiated by new Chief Executive Jochen Zeitz to turn around the 117-year-old motorcycle company. Impala Asset Management, the $2.4 billion hedge fund, pushed for the ouster of Zeitz’s predecessor Matt Levatich in January. Months later, it tried to install two directors on Harley’s board, asking for operational fixes to recover its market share in the United States, Europe and Japan. “For the first time in five to six years, the company is on the right track again,” Bob Bishop, founder and chief investment officer at Impala, told Reuters. Zeitz, who took the reins in February, is rebooting Harley’s business by shifting the focus back to big bikes, traditional markets like the United States and Europe, and older and wealthier customers. The new strategy echoes some of the changes Impala has been pushing for. Bishop said Harley should not pursue sales growth at any cost. Instead, it needs to market itself like Ferrari and become an “aspirational” brand, he added. Bishop does not buy the argument that Harley’s sales in the United States – its biggest market – are suffering because of an aging customer base. He dubbed that an “excuse” to cover the company’s shrinking market share, citing evidence from Europe and Japan where industry sales of motorcycles have been growing despite older demographics. “When you build up the brand, you will sell more bikes,” Bishop said. “Get rid of this idea that the demographics is killing them.” Impala bought 1.2 million Harley shares in the quarter through June, increasing its stake to 2.52% from 1.73% in the first quarter of the year. It also expects an agreement with Harley next month

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Harley-Davidson Racks Up Buy Ratings on Bets New CEO Can Turn Things Around

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by Christiana Sciaudone from https://www.investing.com/ Harley-Davidson (NYSE:HOG) has swayed yet another analyst that a turnaround will bear fruit. Shares are up 4.5% on Wednesday after UBS followed BMO Capital in upgrading the motorcycle maker. UBS bumped its rating to buy from neutral and gave Harley-Davidson a price target of $31, Seeking Alpha reported. The average price target of analysts tracked by Investing.com is $26.75. The stock has seven buys, 10 holds and one sell. It was trading around $28.60 during the morning session. On Tuesday, BMO raised HOG to outperform from market perform and boosted its price target to $33 from $23, MarketWatch reported. New Chief Executive Officer Jochen Zeitz, named in May, is expected to drive much-needed change at the company. Shares are trading at a price-to-earnings ratio of 11, versus 16 for the average long-term ratio of the Dow Jones, according to data compiled by Investing.com and Zacks Investment Research. Last week, Harley-Davidson said it would cut 700 positions across global operations, with about 500 expected to exit in 2020. The chief financial officer also exited the company at the time. Harley-Davidson said it is overhauling its global operating model to become a “leaner, more nimble” organization. Harley-Davidson’s stock surges toward a 4-month high after Morgan Stanley raises rating, price target by Tomi Kilgore from https://www.marketwatch.com Shares of Harley-Davidson Inc. HOG, +5.51% shot up 4.8% toward a four-month high in morning trading Wednesday, after UBS analyst Robin Farley turned bullish on the motorcycle maker, citing an upbeat outlook on margins over the next couple years. Farley raised his rating to buy, after being neutral for at least the past three years, and raised his stock price target to $31 from $24. He said he believes Harley could help boost margins by eliminating growth initiatives, as they were losing

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Harley-Davidson Announces New Round of Job Cuts

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by Eric Volkman from https://www.fool.com/ This is not the first time in 2020 the struggling motorcycle maker has reduced its workforce. The economic pain wrought by the SARS-CoV-2 coronavirus continues to affect Harley-Davidson (NYSE:HOG). The storied motorcycle maker said Thursday it’s cutting roughly 140 jobs in two factories, one located in Pennsylvania and the other in Wisconsin. The move comes just after the company’s announcement that it’s reducing production volumes. As with many businesses across the economy, Harley-Davidson has suffered from softened demand for its products. “Stay in place” measures, which had been in force in the early part of the pandemic, will likely remain (or in certain cases, be reintroduced given the sharp increases in cases lately). A representative from the company, however, told Reuters in a statement that, “As course of normal business, Harley-Davidson regularly adjusts its production plan and appropriately sizes its workforce.” This is not the first time in recent months that the company has announced reductions in its employee rolls. In late April, it furloughed most of its production workers around the world as part of a broader set of measures aimed at coping with the economic slowdown. It also enacted a raft of salary cuts. Even before the onset of the global crisis engendered by the coronavirus, Harley-Davidson had been struggling due to the aging of baby boomers, a crucial customer demographic for the company. Its sales were falling, with a 6% year-over-year drop in revenue in fiscal 2019. Harley-Davidson didn’t end the week on a positive note. It fell harder than even the beleaguered main stock indexes and stumbling consumer goods names on the day, slipping by nearly 6.9%.

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Enfield reports 24% drop in sales of Motorcycles in August 2019

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Eicher Motors Ltd has announced the sales figures of motorcycles for the month of August 2019. The company has sold 52,904 motorcycles during August 2019, as compared to 69,377 units in August 2018, a drop of 24% YoY. The company has sold 44694 units of models with engine capacity upto 350cc in August 2019 as against 65712 units in August 2018, registering a drop of 32% YoY. The company has sold 8210 units of models with engine capacity exceeding 350cc during August 2019 as compared to 3665 units in August 2018, a growth of 124% YoY. Exports stood at 4152 units in August 2019 as against 1363 units in August 2018, a growth of 205% YoY. Shares of EICHER MOTORS LTD. was last trading in BSE at Rs.16260.35 as compared to the previous close of Rs. 16544.4. The total number of shares traded during the day was 3816 in over 1555 trades. The stock hit an intraday high of Rs. 16652.25 and intraday low of 15985.95. The net turnover during the day was Rs. 62267233. Source: Equity Bulls

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