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Royal Enfield Reveals Scram 411

By General Posts

ROYAL ENFIELD REVEALS ALL-NEW SCRAM 411 ADV CROSSOVER

Ready. Set. Scram!

Milwaukee, WI (Tuesday, March 15, 2022) – Royal Enfield, the global leader in the midsize (250cc – 750cc) motorcycling segment, today unveiled the Scram 411 – the brand’s first ADV crossover. The new Scram 411 is an engaging, accessible and capable street scrambler, with the heart of an adventure motorcycle. Built on Royal Enfield’s proven 411cc single-cylinder engine platform and the Harris Performance chassis, the Scram 411 combines spirited agility on urban streets, with competent rough-roading capabilities. Focused and purposeful changes in the riding geometry and ergonomics make it ideal for in-city riding, as well as unpredictable, challenging trails off the urban grid.

Unveiled for global audiences today, the new Scram 411 is already available in India, and will be available in Europe, Asia Pacific, North America and Latin America later this year. The Scram 411 is scheduled to arrive in the U.S. late summer/early fall. Pricing and colorways will be announced in the coming months.

The Scram 411 is a continuation of Royal Enfield’s constant pursuit of exploration, and building motorcycles to enable every adventure. One such motorcycle is the Himalayan—Royal Enfield’s flagship adventure tourer. Launched in 2016, the Himalayan has fostered a subculture of adventure touring around the world, most recently, even Antarctica’s South Pole. Its unique design and well-rounded capability make it among Royal Enfield’s best-selling motorcycles, and it is upon this stalwart platform that the style evolution continues with the more urban-focused ADV-crossover motorcycle—the Scram 411.

The all-new Scram 411 is a new subspecies that has the authentic vibes of a scrambler and adventure touring in its DNA. With long-travel suspension and class-leading ground clearance paired with a 19-inch front wheel and 17-inch rear, the Scram 411 is playfully agile on city streets, yet is highly capable of tackling more rugged terrain, so the exploration doesn’t end when the pavement stops.

Siddhartha Lal, Managing Director, Eicher Motors Ltd., simply loves the fluidity and the
multipurpose ability of the Scram 411. Speaking about this in the context of modern existence, he said, “Whether it’s London, New Delhi or Tokyo, the contours of modern urban existence are ever-changing. With our world increasingly becoming more fast-paced, life in the urban context has become about the weekday hustle and the weekend getaway, and everything in between. We wanted to build a motorcycle that could effortlessly navigate this entire gamut, and be the perfect ally for the young, modern-day rider. The Scram 411 is truly a motorcycle made for now, and is always ready to tackle whatever surprise is in store.”

Speaking about the inspiration behind the Scram 411, and about the new motorcycle, Executive Director,
Royal Enfield, B Govindarajan, said, “The globally lauded versatility and competence of the Himalayan inspired us to reimagine the motorcycle in a more young, modern-day, urban context. The Scram 411 is the perfect crossover for young city-dwellers, who prefer a motorcycle that is fun and engaging to ride around the city, yet has a rugged appeal. By shifting the riding geometry to make the motorcycle more at home on busy city streets, and retaining its strong ability to take on rough roads and take on the weekend dirt trail, we’ve brought a unique subcategory for consumers. Like all our motorcycles, the Scram 411 is built for the global rider, and manufactured with world-class engineering. We also have an array of genuine motorcycle accessories and a vibrant apparel range inspired by the Scram lifestyle. This is a very exciting and spirited new motorcycle, and we are confident that young riders from across the world will love the new Scram 411.”

Mark Wells, Chief of Design at Royal Enfield, enjoys riding the Scram 411, and loves how easily it can navigate a wide spectrum of terrain and challenges. Speaking about creating a new subspecies of motorcycles, he said, “Most scrambler motorcycles focus only on aesthetics and looks. When we began work on the Scram 411, we were determined to create a motorcycle that would be distinct in design and purpose, and bring the best of rough-road capability to urban riding. With its distinctive look and design, playful colorways, accessible riding proposition, the Scram 411 is an ultimate ADV crossover for the urban environment.”

ROYAL ENFIELD SCRAM 411 – DETAILS & SPECIFICATIONS

The Scram 411 is powered by the globally appreciated 411cc, fuel-injected, 4-stroke, SOHC, air-cooled single-cylinder engine. The counterbalanced engine ensures smooth power delivery and strong bottom-end torque that elevates the overall performance. The wide spread of useable power makes it easy to manage over long urban commutes with minimum gear shifts, and the confidence-inspiring low-revving torque allows it to tackle bad road, and off-road sections easily.

Long-travel suspension and monoshock design, together with class-leading 7.8 inches (200mm) of ground clearance, the Scram 411 delivers a smooth and comfortable ride. The telescopic front suspension with 41mm forks and 7.4 inches (190mm) travel, pairs with 7.0 inches (180mm) travel on the rear, where the link-mounted monoshock enables stable and confident riding over rough roads. Front and rear disc brakes combined with dual-channel ABS, ensures confident braking.

The change in the riding geometry is brought about by the 19-inch front wheel and dual-purpose tire. This, combined with the 17-inch rear wheel, are key to the Scram 411 motorcycle’s nimble handling. The dual-purpose tires ensure a confident grip over tarmac and loose gravel for the ideal combination of on-road grip and rough-road tractability.

The seat on the new Scram 411 is designed for comfort over long saddle time. The single seat that reflects the urban styling of the motorcycle, offers great comfort for both rider and passenger. The accessible 31.2-inch (795mm) seat height enables and easy reach to the ground, making it easy to maneuver in stop-and-go traffic.

The Scram 411 features a new digital-analog instrument cluster that provides easy access to essential information. Circumvented by a traditional analog speedometer, the Scram retains this classic style element, also making for easy viewing.

WATCH THE Live Launch of the Royal Enfield Scram 411

More details, information and specifications on the North America-spec Royal Enfield Scram 411 ADV crossover motorcycle, including colorways, options, genuine accessories and pricing, will be released in the coming months. U.S. arrival is anticipated in late summer/early spring.

#readysetscram #scram411 #royalenfieldscram

About Royal Enfield
The oldest motorcycle company in continuous production in the world, Royal Enfield made its first motorcycle in 1901.

Royal Enfield North America (RENA) is headquartered in Milwaukee, Wisconsin, and is developing a growing network of more than 140 dealers in North America, including the contiguous U.S., Canada and Puerto Rico. RENA currently offers the all-new Meteor 350, Himalayan and the 650 Twins (INT 650 and Continental GT 650) motorcycles, along with a range of Genuine Motorcycle Accessories and apparel.

For more information on Royal Enfield North America, visit www.RoyalEnfield.com/us/en/, www.Instagram.com/RoyalEnfield_NA, www.Facebook.com/RoyalEnfieldNorthAmerica.

Royal Enfield Successfully Completes Quest For The South Pole

By General Posts

90° SOUTH – Quest For The Pole is a success! Two riders successfully trekked across Antarctica to the South Pole on Royal Enfield Himalayan motorcycles.

90° SOUTH – QUEST FOR THE POLE, first-of-its-kind expedition on Royal Enfield Himalayans, commemorates 120 years of adventure and exploration on motorcycles.

Milwaukee, WI (Wednesday, December 22, 2021) – Royal Enfield, the world’s oldest motorcycle brand in continuous production since 1901, has tested the endurance of man and machine time and again, and last week, it made history once again by successfully completing the 90° SOUTH Expedition, the quest for the South Pole on the Royal Enfield Himalayan. This extraordinary endeavor is a tribute to the brand’s 120-year commitment to pure motorcycling, and to the courage and resilience of countless riders and explorers who have made history on two wheels.

On December 16, 2021, two riders Santhosh Vijay Kumar and Dean Coxson reached the geographic South Pole in 15 days, making the ambitious attempt a reality.

The team arrived at Novo in Antarctica from Cape Town for four days of acclimatization, loading of supplies, checking equipment and the motorcycles. From Novo, the team covered an overland distance of 3200 km (1988 miles) over the next 9 days braving extreme weather conditions with temperatures between -30° to -25°C (-22° to -13°F) and wind speed of 60 km/h (37 mph), towards Ross Ice Shelf.

The Royal Enfield Himalayans and crew arrived at the geographic South Pole on December 16, 2021. (The team is in communication via satellite phone, hence the low-resolution image.)

The Ross Ice Shelf was the designated start point for the riders, however, an unexpected blizzard forced the team to alter their course. Instead of starting the ride from 86 South, the team started the 400-km (250-mile) ride from 87 degrees South. Despite a few initial roadblocks and a slight detour, the expedition team completed the quest by reaching the South Pole on December 16, 2021.

For this expedition, two Royal Enfield Himalayan motorcycles were modified in-house, with functional upgrades to be able to navigate snow and ice, and function under extreme conditions in Antarctica. The motorcycles were ridden on a compacted snow track from the Ross Ice Shelf to the South Pole, to reduce motorcycle drag and limit emissions to an absolute minimum. Royal Enfield is consciously ensuring no footprint is left behind by the expedition team except wheel tracks that will be quickly lost to snow drift. In line with our #LeaveEveryPlaceBetter initiative, the team is ensuring all waste including human waste is brought back for appropriate disposal.

The team is currently heading towards the western part of Antarctica, Union Glacier, from where they will fly out to Punta Arenas, Chile.

Minimal changes were made to the 90° SOUTH Royal Enfield Himalayans; smaller countershaft sprockets (15- to 13-tooth) increase low-end torque and stronger alternators enable the team to run heated gear.

About Royal Enfield
The oldest motorcycle company in continuous production in the world, Royal Enfield made its first motorcycle in 1901.

Studded tires, a tubeless setup and low tire pressure will only do so much–riding in snow is no easy task.

Royal Enfield North America (RENA) is headquartered in Milwaukee, Wisconsin, and is developing a growing network of more than 140 dealers in North America, including the contiguous U.S., Canada and Puerto Rico.

RENA currently offers the all-new Meteor 350, Himalayan and the 650 Twins (INT 650 and Continental GT 650) motorcycles, along with a range of Genuine Motorcycle Accessories and apparel.

For more information on Royal Enfield North America, visit www.RoyalEnfield.com/us/en/, www.Instagram.com/RoyalEnfield_NA, www.Facebook.com/RoyalEnfieldNorthAmerica.

Ducati DesertX with twin fuel tanks revealed

By General Posts

from https://menafn.com/ by MENAFN

Ducati has officially revealed the DesertX adventure motorcycle in the global market.

It gets a new off-road-friendly chassis and a host of electronic riding aids.

The bike has a retro look, dual fuel tanks for fulfilling additional fuel needs, a 5.0-inch TFT screen, and a 937cc engine that comes paired with a 6-speed gearbox.

Here’s our roundup.

Takeaways
The Ducati DesertX concept was showcased at EICMA 2019 and two years later, we have the production model. It has a similar appearance as the concept version and looks like the Ducati motorbikes of Dankar racing from 1990s.

Distinct features such as dual fuel tanks and dual-pod headlight make it a unique offering.

Design
The bike has a generous ground clearance of 250mm.

The front and rear fuel tanks on Ducati DesertX have capacity of 21 liters and 8 liters, respectively.

Ducati DesertX features a muscular front fuel tank, a transparent windshield, a twin-pod LED headlamp, a split-style seat, an upswept exhaust, and an auxiliary fuel tank at the back.

It houses a 5.0-inch TFT display and rides on 21-inch front and 18-inch rear wheels.

The two-wheeler has a seat height of 875mm, a ground clearance of 250mm, and a kerb weight of 223kg.

Engine & Specs
The Ducati DesertX is powered by a 937cc, Testastretta twin-cylinder motor that churns out 108hp of power at 9,250rpm and 92Nm of peak torque at 6,500rpm. Transmission duties are handled by a 6-speed gearbox.

For the rider’s safety, Ducati DesertX is equipped with disc brakes on both the front and rear wheels, along with cornering ABS, wheelie control, traction control, and engine brake control. It offers six riding modes.

The suspension duties are taken care of by fully-adjustable Kayaba inverted forks on the front and a fully-adjustable mono-shock unit on the rear end.

Pricing and availability
Ducati DesertX will start at $16,795 in the US. It will likely be available in North America starting June 2022.

Lon Nordbye Joins Electrify Expo

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Lon Nordbye brings two decades of leadership experience

Lon Nordbye Joins Electrify Expo as Business Development and Sponsorship Executive

(Sioux Falls, SD December 9, 2021) Lon Nordbye has joined Electrify Expo, North America’s largest Electric Vehicle Festival to lead Business Development and Sponsorship efforts. A recent recipient of ‘Expo of The Year’ honors at the 2021 IMPACT Conference, Electrify Expo is focused on scaling the experiential platform, and this appointment highlights the commitment to achieve that.

Nordbye brings two decades of leadership experience in business development and integrated marketing to the Electrify Expo executive team. Lon Nordbye most recently served as VP of Strategy & Commercial Development at the Sturgis Buffalo Chip where he played a significant role in developing some of the rally’s most successful promotions, events, and brand partnerships.

“Our team is excited for Lon to join the company and know he will make immediate contributions that will benefit our partners and fans,” said BJ Birtwell, Founder and Executive Producer of Electrify Expo.

In his new role with Electrify Expo, Nordbye will lead development of Electrify’s e-motorcycle, e-bike, e-scooter, e-skate, and e-surf lifestyle categories. He will also oversee larger scale activations with national, non-endemic brands looking to reach the e-mobility consumer.

“BJ, Jeff and their dynamic team have not only pioneered how consumers engage and interact with e-mobility, they’re pushing the industry, culture and lifestyle of electric mobility forward,” said Nordbye. “I couldn’t be more excited to join an enterprising team and get immersed into the day-to-day work to achieve the high expectations we have for Electrify as well as ourselves.”

Electrify Expo is a weekend festival that takes place multiple times per year featuring the world’s leading brands in e-mobility. Consumers get the opportunity to demo and drive the best electric vehicles the industry has to offer as well as engage with interactive brand displays, enjoy live music and more.

2021 took Electrify Expo to Southern California, Miami, and Austin. 2022 will add additional events in hot e-mobility markets.

Companies interested can learn more by visiting: https://www.electrifyexpo.com/exhibits-press#Exhibitors

About Electrify Expo:

Attend North America’s largest Electric Vehicle event! Fun for all ages, Electrify Expo is a weekend festival that gathers the World’s top EV manufacturers all in one place!

Come see your favorite electric car, motorcycle, bike, scooter, skateboard, surfboard, e-foil and other electric mobility brands as they show off their latest products and technology. Visit their interactive displays, talk with EV experts, and BEST OF ALL, take a free test drive on one of our thrilling demo courses. Kids, have fun on the latest stability bikes or play in the Kids Zone!

With over 500,000 square feet of exhibit and festival space, Electrify Expo is a full day of electrified fun mixed with great food, drinks, music and more. Yes, this is an e-mobility party and everyone is invited!

H-D Pan America™ Becomes No.1 Selling Adventure Touring Motorcycle

By General Posts

H-D Pan America™ Becomes No.1 Selling Adventure Touring Motorcycle in North America.

Built to Endure, Designed to Explore, and Engineered for Adventure

MILWAUKEE (August 30, 2021) – Since launching in February 2021, the Pan America™ 1250 Special adventure touring motorcycle has taken the motorcycling world by storm. In creating the Pan America™, Harley-Davidson leveraged its cutting-edge design and engineering capabilities to create both the Pan America 1250 and Pan America 1250 Special. Today, we are pleased to announce that the Pan America 1250 Special has become the #1 selling adventure touring motorcycle in North America.

Jochen Zeitz, Chairman, CEO and President, Harley-Davidson:
“Taking inspiration from our heritage, we wanted to create a motorcycle that redefined the adventure touring category and most importantly was designed and built in America. With the Pan America Special now the #1 selling ADV motorcycle model in North America, we targeted a selective expansion into adventure touring as part of the Hardwire Strategy with the goal to reach new and existing Harley-Davidson customers. Pan America is squarely built on our mission to deliver a timeless pursuit of adventure for our riders. Those who now own or have tested one of our Pan America’s absolutely love this bike – having sold out of our 2021 allocation, we are excited about what the future has in store for Pan America and for the Adventure Touring category at Harley-Davidson.”

Visit Details of all things Harley-Davidson at www.harley-davidson.com

Harley-Davidson Rolls Out Serial 1 E-Bikes In Europe And North America

By General Posts

by Dustin Wheelen from https://www.rideapart.com

Available at H-D dealerships soon.

2021 is a watershed year for Harley-Davidson. The Motor Company introduced its first adventure bike, the Pan America, and updated the decrepit Sportster range with its lively Revolution Max engine. On the coattails of those two successful launches, Harley will now turn its attention to the urban/electric mobility sector for the first time with its Serial 1 electric bike lineup.

Originally announced in October, 2020, Harley’s new e-bike spin-off introduced a concept based on the company’s first-ever motorcycle in 1903. However, the production models do away with the nostalgia in favor of a stripped-down, utilitarian aesthetic. All four Serial 1 variants feature a lithium-ion battery integrated into a hydroformed aluminum frame.

While all models utilize a Gates carbon drive belt mated to a mid-mounted Brose electric motor, some trims boast more power than others. Full LED lighting comes standard on all Serial 1s and riders will benefit from the four ride modes (Eco, Tour, Sport and Boost) and walk-assist function.

The MOSH/CTY represents Serial 1’s base offering. Without the Enviolo Automatiq auto-shifting hub found on the premium RUSH models, the single-speed reaches a top speed of 20 mph with a 250W motor. The MOSH/CTY’s 529Wh li-ion battery nets between 35-105 miles and requires four hours and 45 minutes to recharge. The MOSH/CTY retails for €3,499 and $3,799 in the U.S.

In contrast, the RUSH/CTY includes premium features such as an odometer display, storage compartment, and 4-piston brake calipers. The model also earns a 706Wh li-ion battery which achieves a maximum range of 115 miles but calls for 6.6 hours on the charger. Serial 1’s RUSH/CTY STEP-THRU model shares the same features as the standard RUSH/CTY but opts for a 529Wh battery unit good for 90 miles and 4.75 hours to recharge. The RUSH/CTY costs €4,699 in the E.U. and $4,999 in the States while the RUSH/CTY STEP-THRU drops by €100 in Europe but remains $4,999 in America.

Exclusive to the U.S., the RUSH/CTY SPEED adopts a Brose TF Mag motor for a 28-mph top speed. The 706Wh li-ion battery returns 25-115 miles and fully recharges in 6.6 hours. The high-performance model comes at a premium, however, with an MSRP of $5,599. Serial 1 will start delivering the RUSH/CTY, RUSH/CTY STEP_THRU, and MOSH/CTY European Harley-Davidson dealers and showcase the full lineup at the Sturgis Motorcycle Rally on August 6-11, 2021.

“The dynamic, fast-growing e-bicycle market is at the forefront of a global mobility revolution,” proclaimed Serial 1 Brand Director Aaron Frank. “Offering the Serial 1 e-bicycles in dealerships across Europe allows Harley-Davidson to play a key role in this mobility revolution while allowing Serial 1 to deliver an unmatched riding experience rooted in fun, freedom, and adventure on two wheels.”

Damon Motorcycles to enter Latin America

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by Otilia Drăgan from https://www.autoevolution.com

Latin America Soon to Have Its Own Custom-Built High-Tech Damon Motorcycles

https://damon.com/

Latin America is about to get a taste of one of the most tech-loaded electric motorcycles in the world, and even enjoy its own custom versions. After winning the hearts of the younger generations in Canada and North America, Damon Motors is now moving on to Latin America.

Canadian-based Damon Motors has just initiated a long-term partnership with Auteco Mobility in Columbia, to develop and manufacture a new line of products for motorcycle riders in Latin America, including Damon’s famous Hypersport as the flagship model. In addition to that, Auteco will license parts of Damon’s CoPilot™ safety technology, for its own Victory motorcycles. This adaptive 360-degree safety warning system is an industry first.

The main objective (and a daring one) is to create a purpose-built, Latin America-specific Damon motorcycle, based on the specific needs of riders in this region. But their long-term strategy is even more ambitious, planning a wide regional distribution for what is about to become the quintessential Latin American Damon bike.

Auteco has the means to do that, as a leader on the Columbian ICE motorcycles market, as well as a pioneer in terms of electric 2-wheelers, that has created the widest network of exclusive dealers, workshops and spare parts sale points, in South America. With both companies committed to not only a greener future, but also to increased safety for motorcycle riders, the idea of creating a clean and safe bike that also features the latest technologies, specifically for this market, was a slam dunk.

Damon was one of the first startups to make waves with an electric motorcycle, when the trend was just taking off. Its first iconic Hypersport model delivered 200 hp and had an impressive 200-mile (321 km) range. Plus, it was the first to incorporate sensor fusion, mechatronics and AI, which means that it can adapt to the rider’s needs and abilities.

Rod Copes quits as Royal Enfield North America President

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Before joining Royal Enfield in 2014, Copes worked with Harley Davidson for 20 years.

Former Harley executive Rod Copes has quit from his role of President of Royal Enfield North America, where he was heading the North and Latin America for last 5 years, reveals a LiveMint report.

Copes has previously worked with Harley Davidson for 20 years till August 2014, before joining Royal Enfield.

An alumni of Massachusetts Institute of Technology (MIT), Copes was a key figure in setting up Royal Enfield’s operations in the USA and Canada. Later in May 2019, he also took over the responsibility of the Latin American market, including Brazil, Colombia and Argentina.

The report claims that Rod Copes will continue his work until the end of February. It quotes a person from the company who said that Copes’ exit could be a blow to Royal Enfield in terms of further expansion of the brand’s presence in North American market.

This is the second big exit among the key persons of the company, after Pierre Terblanche resigned in July 2016. Pierre Terblanche is a famous motorcycle designer, who joined Royal Enfield in November 2014.

In North America, RE has around 100 dealers. The company is aiming to scale up the sales volumes to around 10,000-15,000 units by mid-2020. It is banking on the 650cc models for that goal.

Enfield Twins North America Launch

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The highly anticipated Royal Enfield Twins — INT 650 and Continental GT 650 — are coming to North America!

This spring, you’ll have a chance to ride the Twins during an eight-city launch tour throughout the U.S., Canada and Mexico. We are excited to announce four stops and dates on the launch tour. Stay tuned for more details on what to expect, how to participate and additional locations:

• Miami, FL – May 10 – 12
• Milwaukee, WI – June 1 – 2
• Toronto, ON – June 6 – 8
• Denver, CO – June 14 – 15

2019 Himalayan model
Royal Enfield has debuted the 2019 Himalayan — now standard with ABS and a new, limited-edition color option, Sleet. The favorite adventure-touring model was introduced in North America last March and has taken the riding community by storm. With an MSRP of $4,749 in the U.S. and $5,925 in Canada, the new models will be available in dealer showrooms in the U.S. and Canada this April.

Grand Opening
Be sure to swing by and check out Royal Enfield at Spirit Motorcycles on April 13. Those in the Bay Area can come out, take a spin on a Royal Enfield and enjoy BBQ, music, giveaways and more. For more information, please visit www.SpiritMotorcycles.com.

One Ride Event
Spring is right around the corner, and so is One Ride. The annual global event brings Royal Enfield riders together to return to the joy of pure motorcycling on Sunday, April 28.

Last Call $500 Retail Promotion
It’s your last chance to take advantage of Royal Enfield North America’s spring offer. Extended until April 30, riders who purchase a new Classic 500 model will receive $500 worth of gear, including a branded motorcycle cover, jacket and a pair of saddlebags. The Royal Enfield Classic 500 has been a best-seller across the globe for more than a decade. The Classic 500 offers timeless styling and modern technology and now comes with a passenger seat, ABS and rear disc brakes as standard equipment.