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Classic Legends to get USD 105m investment

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Mahindra and Mahindra, along with others to invest USD 105 mn in Classic Legends The bestselling ‘Scorpio’ car manufacturer will invest USD 105 million along with existing shareholders and new investors, Mahindra said in an exchange filing.This will be over the course of next two to three years. Mahindra owns 60% of Classic Legends, which manufactures two-wheelers such as Jawa, Yezdi, and BSA. This is while investments in premium motorcycle segment in India is heating up with Harley-Davidson and Triumph partnering domestic companies, Hero MotoCorp and Bajaj respectively. Classic Legends has so far not made any inroads into this segment that is still largely dominated by Eicher’s Royal Enfield motorcycles. * * * * Invest in freedom, check out the membership options for Bandit’s Bikernet; click to know more.

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Third Edition Of The Indian Riders Fest Was The Biggest Yet

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Huge Parade Of 1500 Bikes Led By King Of The Baggers Champion, Tyler O’Hara Exclusive Challenger RR and Cutaway PowerPlus Engine Display American Motorcycle Dealer “Approved” Budweis Custom Indian Motorcycle Show King of the Baggers Race Team Present Replica Indian Challenger to Prize Draw Winner The 2023 edition of the Indian Riders Fest 2023 (IRF23), held in České Budějovice (Budweis), Czech Republic, June 9-11, proved to be the largest celebration of Indian Motorcycle owners in the world. With a record-breaking attendance of over 3000 people from 39 nationalities, this year’s event solidified its position as the most significant congregation of Indian Motorcycle enthusiasts globally. One of the highlights of the festival was the huge Saturday parade ride, led by King of the Baggers Champion, Tyler O’Hara, where 1500 motorcycles took to the beautiful South Bohemian roads to be welcomed by waving and smiling onlookers along the entire 39 km route. Even with the event open to riders of all makes, nearly 1350 of the participating motorcycles were Indian Motorcycle models, topping last year’s number of 1200. Making the parade possible, the organisers were supported by the local authorities with nearly 120 Police personnel and 26 mobile units helping to close junctions and hold traffic along the route for the parade to pass smoothly. In addition, six bus routes were cancelled or re-routed for the day to allow the riders to make their way to the Přemysl Otakar II square at the end of the parade. The final gathering providing a spectacular photo opportunity as the Indian Motorcycle Riders groups laid their flags in the centre of the historic square surrounded by their motorcycles. “A huge thank you to all the riders, visitors and partners who came to the Indian Riders Fest 2023. We hope everyone had a fantastic time and

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Financial Weightage of Light-Weight Motorcycles

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Volume Sales, Fuel-efficiency, On-road manoeuvrability A decade ago, almost all manufacturers released fairly uninspired, derivative lightweight motorcycles that fit the commuter model, and sold like hot cakes irrespective of lacking common features in American bikes. Not to mention they were fugly like Satan’s spawn. They would make the mid-weight class look like a run-of-the-mill hack job, with the primary focus on cutting costs wherever possible. Thankfully, Royal Enfield changed all of that and stepped up its game with each new model release. Click here to read this global report on emerging motorcycle market. * * * * * * * * Follow the leader, click to subscribe to Bikernet’s Free Weekly Newsletter.

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Royal Enfield Opens New CKD Facility in Brazil

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Royal Enfield strengthens commitment to Americas region with the inauguration of new CKD facility, the third motorcycle assembly unit in South America and fourth across the world. Milwaukee, WI (Friday, December 9, 2022) – Royal Enfield, the global leader in the midsize (250cc – 750cc) motorcycling segment, today began a new chapter on its journey in the Americas region, and specifically in Brazil, with the commencement of operations of its new CKD (complete knock down) assembly facility. This is a significant step forward in Royal Enfield’s plans in LatAm, and reiterates the brand’s commitment to the region, as Brazil is a strong market for Royal Enfield. Located in Manaus, capital of Amazonas state, the new facility is the fourth Royal Enfield CKD assembly unit across the world—after Thailand, Colombia and Argentina—in addition to its state-of-the-art manufacturing and ancillary facilities located in India. With an assembly capacity of more than 15,000 units per year, the local assembly unit in Manaus is a modern facility that will cater to growing demand in the country. The facility will engage in local assembly of the entire lineup of Royal Enfield motorcycles, including the Classic 350, the Meteor 350, the Himalayan, and the 650 twin motorcycles, Continental GT and the INT. With this setup, Royal Enfield can now ensure seamless and quicker delivery timelines for motorcycles in Brazil. Speaking at the inauguration of the new facility, Royal Enfield CEO, B Govindarajan, said, “Royal Enfield has been working extensively to grow the middleweight motorcycling segment globally. With markets like the Americas region, Europe and the Asia-Pacific growing significantly, it has been our strategic intent to be closer to these markets and grow the business. We commenced on this journey a couple of years ago and have set up strategic assembly facilities in Thailand, and in Argentina and

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British Review of new Harley-Davidson Street Glide ST

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by Geoff Hill from https://www.mirror.co.uk/ Another icon of the American dream It weighs as much as a small tank, goes like stink and handles very nicely for such a beast, so even though it costs more than an average UK hatchback, for Harley fans it’s a metal and rubber incarnation of their mythical aspirations I was having a beer one night in Los Angeles in 2013 with the head of Triumph USA when we got to talking about Harleys. He’d been sent to LA in advance of that year’s launch of the Thunderbird LT, an extremely capable cruiser which Triumph hoped would convince American riders that there was more than one type of bike in the world. On his first weekend there, his Harley counterpart took him to an open day at Bartels, the city’s biggest Harley dealership, where hundreds of riders and their families were enjoying a free hog roast, burgers, raffles, gifts, music, beer or soft drinks and test rides. “See? This is what you’re up against. It’s not just about the motorcycles,” said the Harley guy. I was reminded of it in 2018, when I rode a Harley from Oxford to Prague for a three-day bash to celebrate the company’s 115 th anniversary to find 60,000 Harleys and 100,000 riders and partners, all with leather waistcoats, tattoos and chains, proclaiming their particular allegiances with patches saying Naples Military Chapter, Hanoi Chapter, Jeddah Chapter and so on. It is, of course, all harmless fun – middle-aged men who during the week are Reg in Accounts, but at the weekends become Rebel Reg, King of the Road, riding west on his iron steed into the setting sun for a burger and beer with his sweetheart in a Route 66 diner. And while non-Harley fans who have never ridden one

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International Motorcycling Advocate Deb Butitta Dies in Crash

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June 4, 2022: International Motorcycling Advocate Deb Butitta Dies in Arizona Crash It is with a heavy heart and a great sense of loss that the Motorcycle Riders Foundation (MRF) shares the passing of Deborah Butitta. Deb had been committed to serving and protecting motorcyclists’ rights at the state, federal and international levels during the last four decades. Deb was taken from us due to internal injuries suffered in a motorcycle crash after a truck turned left in front of her on June 3, 2022. Deb was particularly active with ABATE of Arizona, holding many different offices through the years, and in 2001 was selected as the first designated lobbyist for the Arizona Confederation of Motorcycle Clubs (AZCMC). Deb was a member of many state motorcyclists’ rights organizations, including the MMA of Arizona. She also served on the MRF Board of Directors for many years and was instrumental in the formation of MRF A&E (Awareness and Education), a 501(c)(3) charitable, non-profit organization created to assist the MRF in providing resources to promote motorcycle awareness and ‘share the road’ programs, along with all aspects of motorcycle safety education including rider training. A highly successful businesswoman in her own right, Deb was extremely well connected, not only in the motorcycling community and industry, but legislatively and in some very influential social circles as well. These relationships were of incredible value to the bikers of Arizona and the entire country. Deb’s accolades and awards are many, including being inducted into the MRF Hall of Fame in 2020 and the Sturgis Hall of Fame and Museum in 2021. Deb is a past winner of the MRF President’s Cup (2003), the MRF Founder’s Award (2017), and the MRF Lifetime Achievement Award (2020). Among her many other duties, Deb served as the MRF’s State Representative for

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New FIM Supercross World Championship planned

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MUBADALA CAPITAL BACKS SX GLOBAL TO LAUNCH NEW FIM SUPERCROSS WORLD CHAMPIONSHIP Queensland, Australia (March 1st, 2022) — Mubadala Capital, the asset management subsidiary of Mubadala Investment Company, one of the world’s leading sovereign investors with US$243 billion of assets under management, today announced its investment in SX Global, an Australian company established to develop, promote, and commercialize the FIM Supercross World Championship. Mubadala Capital has established a track record of successfully investing in category leaders across sports, media, and entertainment—including EMI Music Publishing, Endeavor Group Holdings, Reigning Champs, Ultimate Fighting Championship (UFC) and the Yankees Entertainment and Sports Network (YES Network), among others—and this investment continues its history of backing world-class management teams in building differentiated global sports, media and entertainment businesses. Mubadala Capital’s investment will support SX Global’s expansion plans for supercross and its efforts to capitalize on the exclusive rights it has secured from the Fédération Internationale de Motocyclisme (FIM) to manage and promote the new FIM Supercross World Championship, bringing the exciting sport of off-road motorbike racing to fans across the globe in a new competitive format. “Our commitment to SX Global and the FIM Supercross World Championship builds on our strategy and track record of selectively investing in premier content properties with strong global appeal,” said Adib Martin Mattar, Head of Private Equity at Mubadala Capital. “We expect that our investment in SX Global will introduce the exciting sport of professional supercross to a global audience and build lasting value by delivering an authentic, exciting and fan-centric experience.” SX Global’s President, Tony Cochrane, added, “We’re proud to partner with Mubadala Capital, a company that shares our vision and global aspirations for the FIM Supercross World Championship. With the international reach, resources, and business building experience of Mubadala Capital alongside us, we’re looking forward to establishing FIM

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BMW Motorrad International GS Trophy 2022

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from https://www.bmw-motorrad.com/en/experience/stories/adventure/gs-trophy-2022.html The unknown beauty of Albania Rugged mountains, vast valleys, wild rivers, dense forests and a fantastic coastline: BMW Motorrad will bring the International GS Trophy to Albania in late summer 2022. The country, which is considered an insider tip for off-road touring, is incredibly rich in flora, fauna and culture. The best Enduro riders in the world can look forward to discovering this as yet quite unknown beauty on their GS bikes, in numerous special stages, and experience the #SpiritOfGS up close. Once in a Lifetime Seven days of pure adventure. Seven days that took two years of preparation. Seven days that change lives. Each rider only has one opportunity to take part in the International GS Trophy. But it is not a classic race – these intense challenges, in which participants demonstrate their knowledge and riding prowess, are all about team spirit and skill. And the journey is made memorable by nights in the tent under the stars, unique landscapes and cultures, as well as new friends from all over the world – the #SpiritOfGS doesn’t get much better than this. National qualifiers – The chance for the adventure A foretaste of the International GS Trophy will be provided by the national qualifiers, where there will be a separate ranking for men and women for the first time. The riders who best master rough terrain, navigation exercises with the GPS and knowledge questions about the GS can secure one of the coveted places in the national team and thus a ticket to Albania. However, who are the most team-minded and skilled endurists in the world will be decided in Albania. You can find more information about qualifying on the respective country page. CLCIK HERE TO VISIT YOUR NATION’S QUALIFIER PAGE: https://www.bmw-motorrad.com/en/experience/stories/adventure/gs-trophy-2022.html Check Out the Location Reveal Video

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Harley-Davidson 2021 Global Digital Event

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HARLEY-DAVIDSON BRINGS THE WORLD TOGETHER TO DEBUT ALL NEW 2021 PRODUCTS IN THE H-D 2021 GLOBAL DIGITAL EVENT ON JANUARY 19 MILWAUKEE, WI (December 09, 2020) – Throughout Harley-Davidson’s 118-year history, the brand has never before brought the entire world together to experience the debut of all-new Harley-Davidson® motorcycles. On Jan.19th, 2021, that all changes with a single virtual event. During H-D 21, the company’s first virtual launch experience, Harley-Davidson will announce new 2021 motorcycles, parts and accessories, riding gear and apparel. Those who participate will hear from Harley-Davidson leadership, product experts, and passionate enthusiasts who are leading and shaping the industry on all that’s coming to Harley-Davidson® dealerships in 2021. To take part in the H-D 21 virtual launch experience, register now at www.H-D.com/21. New Approach to Product Launches The global virtual launch is part of the company’s streamlined and overhauled approach to bringing products to market for customers. Earlier this year, Harley-Davidson announced significant shifts including streamlining its planned product portfolio by 30 percent, shifting it’s new model year debut to align with the start of the riding season and amped-up marketing efforts to drive desirability and maximize impact in the market “We’re thrilled to bring the world together virtually to showcase the inspiration and passion behind our 2021 motorcycles, including a glimpse of our first adventure touring motorcycle, Pan America™,” said VP Marketing Theo Keetell. “We look forward to sharing this moment with our customers and dealers from around the world. Adventurer Jason Momoa Shares his Passion American actor, producer and motorcycle enthusiast Jason Momoa will play a key role in the Jan. 19th event. Forever seeking new adventures, Momoa will share his thoughts on how Harley-Davidson’s upcoming Pan America motorcycle has expanded his passion for Harley-Davidson and created new opportunities to explore endless horizons beyond paved

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