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Yamaha Outdoor Access Initiative

Yamaha’s Record Support of Public Land for Recreation in 2021

By General Posts

Yamaha Caps 2021 with Record Support of Public Land for Recreation
Yamaha Outdoor Access Initiative Surpasses $5 Million in Conservation Funding

MARIETTA, Ga., – March 21, 2022 – Yamaha Motor Corp., USA, announces the Yamaha Outdoor Access Initiative’s (OAI) 2021 third- and fourth-quarter grants totaled in excess of $250,000, bringing last year’s funding to more than $600,000. Since 2008, Yamaha OAI has been steadfast in serving the motorized and outdoor recreation community, contributing over $5 million in essential support for local and national organizations working to preserve and improve access to public land, fostering productive partnerships between recreationists and land managers, and delivering much-needed funds for safe, responsible recreation.

“The surge in outdoor recreation is both gratifying and daunting. While we love to see families enjoying time spent outside, it amplifies the need to work together to preserve and protect the land so we can appreciate it today and in the future,” said Steve Nessl, Yamaha’s Motorsports marketing manager. “Considering the uptick in use and resulting attention and resources our nation’s public spaces require, we are proud to approve thirty new Yamaha Outdoor Access Initiative grants in 2021 – the most we’ve awarded in one year since 2009.”

From inception, Yamaha OAI has selected projects with the highest potential of providing recreationists with increased and improved opportunities to enjoy the United States’ outdoor public spaces. In the latest funding rounds, the organizations awarded for support include both national and local footprints with diverse communities and interests to create a comprehensive approach to advocacy for access to public land for outdoor recreation.

“We’ve worked with Yamaha and their Outdoor Access Initiative for more than a decade. Together in that timeframe, we’ve launched our One Voice program and matched numerous riding groups with public land managers to establish formal partnerships mutually benefitting everyone’s interests in access to land,” said Fred Wiley, president and CEO of the Off-Road Business Association (ORBA). “Yamaha has a tradition of stepping into leadership roles to support the off-road riding community and ensure opportunities to ride safely and responsibly exist for generations to come.”

ORBA is among the recipients of the third-quarter 2021 Yamaha OAI grants in addition to the following organizations:

  • Future School of Fort Smith (Fort Smith, AR)
  • Lakeland ATV Club (Minocqua, WI)
  • Nevada Outdoor School (Winnemucca, NV)
  • The Great Outdoors Fund (National)

2021 fourth-quarter Yamaha OAI grants were awarded to:

  • City of Caribou (Aroostook County, ME)
  • University Medical Center of El Paso (Texas)
  • Motorcycle Riders Association (Medford, OR)
  • National Forest Foundation (Flagstaff, AZ)
  • Pathfinders Motorcycle Club of Connecticut (Thompson, CT)
  • San Diego Off-Road Coalition (Calif.)
  • Three Rivers Land Trust (Salisbury, NC)
  • Wild Rivers Coast Mountain Bicycling Association (Coos Bay, OR)

The application deadline for consideration in the first quarter of 2022 funding cycle is March 31, 2022. Submission guidelines and an application for a Yamaha OAI grant is available at YamahaOAI.com. Connect with Yamaha on social media via @YamahaOutdoors or search any of the following hashtags on all platforms: #Yamaha #YamahaOAI #REALizeYourAdventure #ProvenOffRoad #AssembledInUSA

About the Yamaha Outdoor Access Initiative
Since 2008, the Yamaha Outdoor Access Initiative has led the Powersports industry in supporting responsible access to our nation’s public lands for outdoor enthusiasts.

With more than $4.5 million contributed to 400 projects across the country, Yamaha has directly and indirectly supported thousands of miles of motorized recreation trails, maintained and rehabilitated riding and hunting areas, improved staging areas, supplied agricultural organizations with essential OHV safety education, built bridges over fish-bearing streams and partnered with local outdoor enthusiast communities across the country to improve access to public lands.

Each quarter, Yamaha accepts applications from nonprofit or tax-exempt organizations including OHV riding clubs and associations, national, state and local public land use agencies, outdoor enthusiast associations and land conservation groups with an interest in protecting, improving, expanding and/or maintaining access for safe, responsible and sustainable public use.

Updated guidelines, application form, information and news about the Outdoor Access Initiative are available at YamahaOAI.com.

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Yamaha Outdoor Access Initiative to Ensure Access to Public Lands for Outdoor Recreation

By General Posts

from https://menafn.com

Yamaha Outdoor Access Initiative and Recreate Responsibly Coalition Partner to Ensure Access to Public Lands for Outdoor Recreation.

VISIT THE WEBSITE https://yamahaoai.com/

Yamaha Motor Corp., USA , today announces the Yamaha Outdoor Access Initiative (OAI) and the Recreate Responsibly Coalition (RRC) established a strategic partnership to spread awareness of the need for land stewardship among all types of visitors to public lands. By promoting responsible recreation practices and the safe and sustainable use of trails, the partnership works to further the aligned missions of both organizations. A priority for the collaboration is to increase awareness of the availability of funding and support for public land access projects through the Yamaha OAI. As the Powersports industry’s leading land-access program, the Yamaha OAI remains an essential resource to grassroots efforts of riding clubs, land stewardship organizations, and public land managers across the country.

The pandemic made getting outdoors a priority for more people than ever before, putting pressure on the maintenance of public land to ensure everyone’s safety. Without action, public lands can become unsustainable, and access limited. The Yamaha OAI and Recreate Responsibly believe everyone has a responsibility to sustain the outdoor spaces we enjoy and can contribute by understanding their potential impacts in natural spaces and surrounding communities.

“Public lands are America’s gateway to fun and adventure in the great outdoors. Visitors play an important role in their protection and preservation. Recreate Responsibly and the Yamaha Outdoor Access Initiative are working together to educate and raise awareness of responsible use of trails and open spaces for motorized and outdoor recreation,” said Steve Nessl, Yamaha’s Motorsports marketing manager.“The Yamaha Outdoor Access Initiative was created specifically to help those who see the need to protect or expand access to public land and need some support to get it done. By working with Recreate Responsibly, we hope more people take advantage of our resources by applying for a grant.”

Part of the collaborative effort will raise funds for the Recreate Responsibly Coalition to bolster its focus on safe, accessible, inclusive, and responsible outdoor recreation. People posting pictures to social media platforms featuring their visits to public lands can simply tag @Recreate.Responsibly and @YamahaOutdoors on Instagram or @RecreateInfo and @YamahaOutdoors on Twitter, and the Yamaha Outdoor Access Initiative will donate $5, up to $50,000, to RRC and help maintain access to the beauty and wonder of nature for everyone.

“This campaign with the Yamaha Outdoor Access Initiative marks the first strategic partnership for the Recreate Responsibly Coalition, and it makes perfect sense; to work collaboratively to get grant resources to grassroots’ stewardship efforts, while reaching a broader audience with responsible recreation messaging; it aligns perfectly with everything the coalition has built towards since its inception early on in the pandemic,” said Eugenie Bostrom, founder of Embracing the Bear Consulting, managing agency, Recreate Responsibly Coalition.

About the Recreate Responsibly Coalition
The Recreate Responsibly Coalition aspires for everyone to have a holistic outdoor experience by advancing all aspects of responsible recreation: keeping yourself, others, and outdoor places safe; accessing outdoor benefits essential to the human experience; and building an outdoors for all through justice, equity, diversity, and inclusion. The RRC is an active coalition of more than 1,300 businesses, agencies, nonprofits, and influential voices who are working together to help everyone experience the benefits of nature. Born out of a desire to see people enjoy the outdoors safely at the start of the COVID-19 pandemic, our diverse community has grown into a collaborative hub; working to share common-sense guidance about getting outside responsibly and to foster an equitable outdoor community.

About the Yamaha Outdoor Access Initiative
For more than 12 years, Yamaha led the Powersports industry in guaranteeing responsible access to our nation’s land for outdoor enthusiasts. Yamaha has contributed more than $4.5 million in aid to nearly 400 projects across the nation over the life of the program, supporting thousands of miles of motorized recreation trails, maintained and rehabilitated riding and hunting areas, improved staging areas, supplied agricultural organizations with essential OHV safety education, built bridges over fish-bearing streams and partnered with local outdoor enthusiast communities across the country to improve access to public lands.

Each quarter, Yamaha accepts applications from nonprofit or tax-exempt organizations including OHV riding clubs and associations, national, state, and local public land use agencies, outdoor enthusiast associations, and land conservation groups with an interest in protecting, improving, expanding and/or maintaining access for safe, responsible and sustainable public use. A committee then reviews each application and awards grants to deserving projects. Examples of appropriate projects for grants include, but are not limited to:

  • Trail development, restoration, and maintenance
  • Trail signage and map production
  • Staging area construction, renovation, and maintenance
  • Land stewardship, safety, and education
  • Submission guidelines, application form, information and news about the Outdoor Access Initiative are available at YamahaOAI.com .

For specific questions about the Yamaha Outdoor Access Initiative, call the dedicated hotline at 1-877-OHV-TRAIL (877-648-8724) or email . Connect with Yamaha on social media via @YamahaOutdoors or search any of the following hashtags on all platforms: #Yamaha #YamahaOAI #REALizeYourAdventure #ProvenOffRoad #AssembledInUSA

About Yamaha Motor Corporation, USA
Yamaha Motor Corporation, USA (YMUS), is a recognized leader in the outdoor recreation industry. The company’s ever-expanding product offerings include Motorcycles and Scooters, ATV and Side-by-Side vehicles, Snowmobiles, WaveRunner Personal Watercraft, Boats, Outboard Motors, Outdoor Power Equipment, Power Assist Bicycles, Golf Cars, Power Assist Wheelchair Systems, Surface Mount Technology (SMT) and Robotic Machines, Unmanned Helicopters, Accessories, Apparel, Yamalube products, and much more. YMUS products are sold through a nationwide network of distributors and dealers in the United States.