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Pre-Owned Harley-Davidsons Get New Home on Company’s Website

By General Posts

The H-D website has the new brand announcement at https://www.harley-davidson.com/us/en/marketplace.html

by Daniel Patrascu from https://www.autoevolution.com

If you’re in the market for a pre-owned Harley-Davidson, then you have a major problem: there are to many places to look for one, and that can make the search a bit disconcerting. Now, in a bid to make things easier, Harley-Davidson itself may end up complicating things some more with the launch of its own dedicated marketplace.

Called H-D1, the virtual showroom will host both certified pre-owned (Harley got into this game this April) and other used bikes wearing the Milwaukee company’s logos.

The company promises “the most comprehensive opportunity to search, experience, sell and purchase pre-owned Harley-Davidson motorcycles across North America. “

The service will first be available to buyers and sellers in the United States and will include the “entire selection of pre-owned Harley-Davidson motorcycles from our participating dealer network, that will be available for our customers to browse and customize online.”

As announced back in April, to be eligible for the certified pre-owned motorcycle program a bike has to be no more than five model years old, read less than 25,000 miles (40,200 km) on the odometer, and come with no aftermarket modifications to the engine, transmission, chassis, or electrical system.

All bikes sold through this program are subjected to a “110-point quality-assurance inspection,” and recalls or a blocked VIN status verification.

When sold, bikes will go with a one-year warranty (with a $50 deductible charge per claim) for the engine and transmission, and a free one-year membership in the Harley Owners Group (HOG).

Remember though, if certified is not your thing, the new marketplace is where you’ll find all sorts of crazy Harley’s available in your area.

Harley hints it plans on expanding the H-D1 Marketplace to more markets soon, looking to transform its website into the main hub for all things Milwaukee. We’re not being told, for now, what’s next on this front.

Harley-Davidson Reports Global Bike Sales Up 24 Percent In 2021 Q2

By General Posts

You can read the Company Announcement at their Official Website by Clicking Here.

Second Quarter 2021 Highlights and Results, and Recent Announcements

  • Delivered Q2 GAAP diluted EPS of $1.33, up $1.93 over Q2 2020
  • Q2 H-D, Inc. total revenue up 77 percent over Q2 2020
  • North America Q2 retail sales up 43% over Q2 2020 and up 5% over Q2 2019
  • Delivered strong Motorcycles and Related Products (Motorcycles) segment gross margin and operating margin driven by the Rewire product portfolio adjustments
  • Delivered Financial Services segment Q2 2021 operating income growth of $90 million over Q2 2020 driven by a lower provision for credit losses
  • Launched LiveWire as a standalone brand and introduced LiveWire ONE™ – the electric motorcycle built for the urban experience, with the power and range to take you beyond
  • Revealed Sportster® S, the all-new Sportster motorcycle built on the Revolution Max platform
  • Launched H-D1™ Marketplace today, the ultimate online destination for pre-owned Harley-Davidson motorcycles in North America

Rolling in the right direction.
by Janaki Jitchotvisut from https://www.rideapart.com

On July 21, 2021, Harley-Davidson reported its 2021 Q2 results. The numbers are definitely moving in the right direction, especially when compared to the same time period in 2020. Worldwide Harley motorcycle sales are up 24 percent, due entirely to an impressive sales rebound in North America.

North American sales are up 43 percent year-on-year in Q2, which is the only positive number when broken down by sales region. Europe, the Middle East, and Africa (commonly referred to among some OEMs as “EMEA”) are down by 7 percent for the same time period. Asia Pacific sales are down 13 percent, and Latin America sales are down 31 percent.

Taking the entirety of the first six months of 2021 into consideration, worldwide Harley-Davidson bike sales are up 18 percent—which is still good news for the embattled OEM. North American sales are up 38 percent, EMEA sales are down 19 percent, Asia Pacific sales are down 7 percent, and Latin America sales are down 47 percent.

Harley had some explanations for some of the negative numbers, stressing that they’re all part of its overall strategy. EMEA Q2 retail sales, the Motor Company said, went down because Harley stopped sales of the Street and legacy Sportster models in the region. Meanwhile, Latin America sales were negatively impacted by a dealer reduction across the region, as well as “pricing actions across the portfolio, which were executed as part of the Rewire strategy.”

Revenues for Q2 of 2021 are up 99 percent over the same period in 2020. That likely comes as particularly good news, since that contributes to a revenue increase of 45 percent over 2020 for the first six months of the year. While most of these numbers are still below those achieved in 2019, this is clearly the strongest showing since the pandemic became a factor. North American Q2 retail sales stand out as an exception, as those are actually up 5 percent over Q2 2019.

Parts and Accessories sales are likewise up 32 percent for Q2 of 2021, and General Merchandise sales are up 47 percent. Overall, Harley says, it forecasts full-year 2021 motorcycle segment revenue growth to end up between 30 and 35 percent, year-on-year. Since that is just a forecast, we’ll have to see how that prediction pans out over the coming months.