4 Major Motorcycle Trends Sir Hagerty Witnessed at the Mecum Auction

by James Hewitt from Values have skyrocketed of late in the motorcycle world but there were still deals to be had. The spending frenzy at Scottsdale’s January auto auctions may have garnered the headlines, but just a short road trip away in Las Vegas, Mecum’s motorcycle auction put on a similarly spectacular show for the two-wheeled crowd. We reported last year that millennials prefer classic & vintage Harleys over Indians. Knuckleheads are benefitting from broader, multi-generational appeal, and demand is increasing because younger buyers continue to move into the market while older ones aren’t leaving. CLICK HERE To Read this Classic Motorcycle Market Report on Subscribe to our Free Weekly Newsletter by Clicking Here.

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Peugeot Plans To Introduce A 300cc Motorcycle

by Sabrina Giacomini from From cars to scooter to bikes. When we say the name Peugeot, we usually think of cars and scooters—that’s what the French brand is most famous for. The brand also produced a handful of motorcycles through the years, but mainly built its reputation on its four-wheel and step-through products. In October, 2019, Indian giant Mahindra— the same people behind the Jawa revival and Royal Enfield—bought Peugeot’s entire motorcycle division with the intention to introduce seven new two-wheel models between 2021 and 2023. The first model in the pipeline could be a small-displacement motorcycle based on the P2X Concept. Italian outlet Motociclismo had a chat with GAM Distribution president Mario Minella. The distributor is in charge of importing Peugeot Motorcycles products to Italy and Minella was able to provide some insight into the French brand’s plans for the future. Minella explained that despite the pandemic, the plan to reposition Peugeot Motorcycles on the global market thanks to a new branding and a new design remains on track. The company plans to adopt a younger, more aggressive image. The plan also includes the introduction of a GT model armed with a 300-400cc engine and the implementation of higher building standards (scooter, we’re assuming, since the journalist asked about “traditional products”). What about motorcycles? Minella answered that from an enthusiast standpoint, he sincerely hopes there will be one introduced soon. He explained that the motorcycle concept (P2X) introduced at the 2019 Mondial de la Moto was very well received. The maker developed a 300cc motorcycle platform that could eventually also be turned into 125 and 500 models based on the concept introduced last year. While the focus will be on the Asian market for small and mid-size bikes, he added that that new platform will be developed for

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Mahindra buys 100 percent stake in Peugeot Motorcycles

by Nabanita Singha Roy from The brand will launch 7 products in the next two years. Mahindra Two Wheelers acquired 51% equity stake in Peugeot Motorcycles in 2015 in a bid to establish its presence in the European scooter market. In addition to investing 13 million pounds (Rs 109 crores) in purchasing the shares owned by the French automaker Groupe PSA, the Indian conglomerate invested a further 15 million pounds to empower Peugeot’s product development. Mahindra Two Wheelers Europe has announced that it will acquire complete ownership of PMTC for an undisclosed amount. Since the initial investment, Peugeot Motorcycles has been showing positive momentum. The brand’s Kisbee 50 cc moped emerged as the best selling model in its segment in Europe while the flagship Metropolis three-wheeled scooter is enjoying increasing demand in both its home market and in China. The newly launched Peugeot Urban GT maxi-scooter is also doing well in its target markets. By acquiring 100% stake in the French scooter brand, Mahindra is hoping to drive further growth in Europe and select Asian markets. The company has also announced that Peugeot will introduce seven new products by 2021. As a part of license arrangement with PMTC’s erstwhile parent company, Mahindra will continue to use the Peugeot branding on scooters. The Peugeot design team will continue to be involved in designing of the two wheelers. With European countries looking at ways to decongest the city centers, more and more urban commuters are expected to switch to two wheelers. Fresh investment in Peugeot Motorcycles at this point of time is expected to help the brand increase its market share in Europe and expand into new markets. Having complete control on the operations would help Mahindra Two Wheelers take strategic decisions without any opposition. For example, the company could decide

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