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Royal Enfield Reveals 120th Anniversary Edition Twins

By General Posts

Royal Enfield Reveals 120th Anniversary Edition Twins at EICMA 2021

In a celebration of 120 years of Pure Motorcycling, Royal Enfield is proud to reveal limited edition Continental GT and INT 650 Twins.

North America to receive 120 units of the 120th Anniversary Edition Twins, set to become available in early 2022.

Milwaukee, WI (Wednesday, November 24, 2021) – It was in November 1901 that Royal Enfield launched its first motorcycle at the Stanley Cycle Show in London, kickstarting the journey of an iconic brand which has since inspired millions in their pursuit of pure motorcycling over the last 120 years. From these humble beginnings in 1901, Royal Enfield, the oldest motorcycle brand in continuous production, is marking this milestone year with the 120th Year Anniversary Edition of its popular 650 Twin motorcycles—the INT 650 and Continental GT 650—revealed at EICMA 2021.

In a proud celebration of its 120-year legacy, Royal Enfield reached back into the brand’s rich heritage of building authentic handcrafted motorcycles. Along with unique black and chrome color schemes and a selection of Genuine Motorcycle Accessories, these limited-edition anniversary models feature artisan-crafted die-cast brass tank badges and classic Royal Enfield hand-painted pinstripes. A limited run of only 480 units worldwide—120 in each of its four regions for a total of 60 Continental GT 650 and 60 INT 650 units bound for North America—present a unique opportunity for enthusiasts to own a piece of motorcycling history.

The 120th Year Anniversary Edition INT 650 and Continental GT 650 have been designed and handcrafted by the company’s teams across the UK and India. The exquisite brass badges are crafted in collaboration with the Sirpi Senthil family, multi-generational artisans from the temple town of Kumbakonam, Tamil Nadu, India. Particularly specialized in making the elegant brass effigies for the most revered temples in India for centuries, this is the first time that these artisans have collaborated with any automotive brand.

The unique, rich black-chrome tank color scheme has been developed in-house, with Royal Enfield’s industry-leading chroming technology at the company’s original 1950’s manufacturing factory in Thiruvottiyur, Chennai, India. The motorcycles are chromed with an alternate, sustainable trivalent eco-friendly process. To complement the black chrome tanks, both the Continental GT 650 and Interceptor 650 will feature, for the first time, completely blacked out components, with the engine, silencer and other elements in an array of black color schemes. The motorcycles will also come equipped with a range of Genuine Motorcycle Accessories such as fly screens, engine guards, heel guards, touring and bar-end mirrors among others in a defining black to accent the overall design.

The 120th Year Anniversary Edition INT 650 and Continental GT 650s will also boast the legendary Royal Enfield hand-painted pinstripes. To make each motorcycle even more exclusive, the tank top badge will feature the unique serial number of each motorcycle indicating that it is 1 of 60 unique motorcycles in any of the four regions mentioned around the world. Additionally, the motorcycles will also adorn a side panel decal that is a special ode to Royal Enfield’s 120 years.

“Few brands can celebrate the kind of legacy and history that Royal Enfield has enjoyed over the last century and a lot of this legacy is from the immense love the brand has received from riders through the ages,” said Siddhartha Lal, Managing Director of Eicher Motors Ltd. “There was simply no better way of celebrating this milestone than sharing a piece of it with our consumers around the world. We are delighted to bring the 120th Anniversary Edition 650 Twin motorcycles to enthusiasts around the world, and share the brand’s legacy with them. Both the INT and the Continental GT are hugely successful around the world today, as they were in the 1960’s, and truly represent our heritage of making simple and enjoyable motorcycles.”

Inspired by the legendary Royal Enfield Interceptor 750 and Continental GT 250 of the 1960’s, these motorcycles have been instrumental in the brand’s global expansion and success in recent years. The significance and relevance of the INT and the Continental GT 650, both in Royal Enfield’s glorious past, and modern history, make them the obvious choice for the 120th Anniversary Edition.

In North America, the Royal Enfield 120th Year Anniversary Edition Twins will be made available via a limited time online sale in early 2022. Visit www.royalenfield.com/120thedition for more information, and availability details to be announced soon.

About Royal Enfield
The oldest motorcycle company in continuous production in the world, Royal Enfield made its first motorcycle in 1901.

For more information on Royal Enfield North America, visit www.RoyalEnfield.com/us/en/, www.Instagram.com/RoyalEnfield_NA, www.Facebook.com/RoyalEnfieldNorthAmerica.

Royal Enfield Now Accepting 2022 Applications for Build-Train-Race

By General Posts


After an incredibly successful 2021 season, Royal Enfield is going even bigger for 2022 Build. Train. Race. Applications are currently being accepted.

Royal Enfield Now Accepting 2022 Applications for Build. Train. Race.

APPLICATIONS NOW OPEN FOR BUILD. TRAIN. RACE. 2022

Royal Enfield welcomes women to apply for Flat Track and Road Racing BTR programs now through December 1, 2021.

Milwaukee, WI (Thursday, November 18, 2021) – Royal Enfield’s unique and inspiring BUILD. TRAIN. RACE. program, established in 2019, is prepared to go bigger than ever in the 2022 racing season. Build. Train. Race (BTR) will be expanding its platform in both Flat Track and Road Racing, turning even more women motorcyclists into builders and racers, and Royal Enfield is currently welcoming applications.

For the 2022 season, Royal Enfield is seeking riders with some level of experience in motorcycle racing. In the past, BTR has sought out complete beginners, but since there will be riders returning to the program in 2022, the applications are now open to riders with experience in the discipline they are applying for. If you aren’t sure if you have the appropriate level of experience, just apply anyway!

Applications are currently being accepted at BuildTrainRace.com.

See https://buildtrainrace.com/

Apply by December 1, 2021 to be considered for the 2022 season.

CLICK TO Apply now for Royal Enfield’s 2022 BUILD. TRAIN. RACE.

https://buildtrainrace.com/application/

BTR ROAD RACING
Royal Enfield BTR was proud to be a part of the 2021 MotoAmerica Road Racing Championship, where they were welcomed into the pits as revered members of the racing community. BTR Road Race particpiants included 2021 champion CJ Lukacs, Becky Goebel, Trisha Dahl, Michaela Trumbull, Alyssa Bridges, Kayla Thiesler and Scarlett Grosselanghorst. For the first time, several past program participants will be welcomed back for the new season, which will also expand to host an even larger field of racers.

Under the tutelage of professional road racer and renowned team manager Melissa Paris, the BTR Road Racing women built their own race bikes from Royal Enfield Continental GT 650 motorcycles and put together unique sponsorship programs. From there, each went through road race training courses before taking on the racing portion of the program at select MotoAmerica Superbike Championship rounds. Along with a larger grid of riders for 2022, The Royal Enfield BTR program will also race at more rounds of the MotoAmerica Championship.

BTR FLAT TRACK
American Flat Track entered into the Build. Train. Race. program in 2020, and the 2021 program was the best yet, with nine racers taking on four rounds of the AFT Championship aboard custom-built Royal Enfield INT 650 motorcycles.

Jillian Deschenes, Lanakila MacNaughton, Erin Ferris, Malary Lee, Sarah Dixon, Gabrielle Hughes, Nean Kiskela, Bridgett Leber and Jaycee Jones highlighted the field as they wowed crowds at each round with their increasing speed and skill. The Flat Track BTR program will be expanding to include more racers, including a number of past program participants, and additional rounds, as well.

“The 2021 season was truly amazing for the Royal Enfield Build. Train. Race. programs, both Road Racing and Flat Track,” said Breeann Poland, Marketing & Communications Lead – Royal Enfield Americas. “This all-women initiative, teaching women to build and race their own motorcycles, is not only unique and inspiring, but the growth and the accomplishments that come out of this women is just awe-inspiring. It leaves us wanting more, and the support we’re receiving from the race promoters, the sponsors, and most importantly the fans, is growing with each season. Next year is going to be our biggest yet, and we’re looking forward to seeing our future stars step forward.”

Apply now to be considered for the Royal Enfield Build. Train. Race. Road Racing and Flat Track programs, or forward to an incredible lady rider who is looking for a racing opportunity of a lifetime. Applications will be accepted through December 1, 2021.

About Royal Enfield
The oldest motorcycle company in continuous production in the world, Royal Enfield made its first motorcycle in 1901.

For more information on Royal Enfield North America, visit www.RoyalEnfield.com/us/en/, www.Instagram.com/RoyalEnfield_NA, www.Facebook.com/RoyalEnfieldNorthAmerica.