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Harley-Davidson Museum

Explore Milwaukee with 88Nine!

By General Posts

A month-long, county-wide scavenger hunt

Everyday on our airwaves, Radio Milwaukee works to help you learn more about Milwaukee. And August 1 through August 26, we’re challenging you to go out and explore our city yourself! “Explore Milwaukee with 88Nine!” is a month-long, county-wide scavenger hunt that challenges you to navigate Milwaukee to complete missions, earn points and, ultimately, prizes.

Join the Game: Download the GooseChase App
Once you’ve downloaded the app, search “Explore Milwaukee with 88Nine!” and click “Join.”

The Explore Milwaukee with 88Nine! scavenger hunt is now live with 100+ missions for you to tackle! Stay tuned for new missions released every Friday during the game. And keep your notifications on for special *flash missions* that will pop up through gameplay for a limited amount of time! These will be worth extra points and everyone who completes these missions will be entered to win special prizes!

At our end of scavenger hunt celebration event (stay tuned for details!), we’ll hand out trophies made by Milwaukee artist David Perez aka Wet Paint Chango for the top three players, and the first place player will also win our Grand Prize, generously provided by the Harley-Davidson Museum.

We’d like to give a huge thank you to our presenting sponsor! Harley-Davidson Museum….
and additional support from Sculpture Milwaukee, Regano’s Roman Coin and Lynden Sculpture Garden

View Terms & Conditions:
https://radiomilwaukee.org/explore/

* * * * * * * * * * * * * * * *

 

Gear up with distinct style & ride to your favorite Motorcycling Events this season….Have a look at our ballistic nylon vest, the one & only Bandit’s Bedroll and get inspired by World’s Fastest Panhead book for upcoming Bonneville Salt Flats Land Speed records !!!

View it all at new 5-Ball Racing Shop.

Harley-Davidson Museum Events in May

By General Posts

May at the Harley-Davidson Museum is sure to get your motor running

Bike Nights and Saturday demos return, Mother’s Day celebrations, new displays and so much more coming to the crossroads of 6th & Canal this month

MILWAUKEE, USA (May 3, 2022) – Did you miss Harley-Davidson Museum’s Bike Night Concert Series as much as we did? Have you spent countless hours shining the chrome on your bike as you counted down the days until the first Thursday of May? Your patience is rewarded this week when Bella Cain kicks off the season on May 5. All wheels are welcome to roll down to campus every Thursday to enjoy free live music from some of Milwaukee’s favorite bands, drool-worthy rolling sculptures, and tasty treats hot off the grill and ice-cold beverages.

And if you’re looking to throw a leg over the latest Harley-Davidson® motorcycle to experience the fun and freedom that only H-D can deliver, mark your calendars for May 7 (and nearly every Saturday this summer) for the H-D Museum’s Saturday Demo Rides powered by Harley-Davidson® Insurance. Choose from a dozen of the newest models and take a cruise through the neighboring Menomonee Valley. And yes, it’s offered for free at the H-D Museum.

Plus, make sure you show mom some love on Mother’s Day, Sunday, May 8. Roll two-up or bring down the whole family and take advantage of our Annual Pass perks for discounted admission, gifts at The Shop and meals at MOTOR® Bar & Restaurant. On Mother’s Day, spend $150 or more at The Shop and receive a free bracelet. And make sure you fuel up at MOTOR’s Mother’s Day Brunch. Raise a glass to mom with Bottomless Mimosa’s for $14.95 or our Bloody Mary Bar for $12.95. Be sure to look out for complimentary carnations for moms and temporary tattoos for kids (while supplies last). Reservations are highly encouraged by calling MOTOR at 414-287-2778.

And the annual Armed Forces Day Celebration lands at the Harley-Davidson Museum on Saturday, May 21. Join the Harley-Davidson Museum and active military and veterans as we honor the brave individuals serving in the United States Armed Forces. Together with the Milwaukee Armed Services Committee, the H-D Museum invites everyone to show your support for our troops on Armed Forces Day.

PROGRAMMING / EVENTS
H-D Museum™ Bike Night Concert Series powered by Budweiser® King of Beers and Bulleit® Bourbon, Thursdays, 5 – 9 p.m.
All wheels unite every Thursday from 5 to 9 p.m. at the Harley-Davidson Museum. Join riders (and non-riders) for free live music from some of Milwaukee’s favorite bands, fun, drool-worthy rolling sculptures and outdoor food and beverage. The Bike Night Koozie Special is back. Enjoy $3 Busch Light all-season long.
5/5 Bella Cain
5/12 Big Al Wetzel Band
5/19 Ten Feet Tall
5/26 Mighty Miss Erica

Saturday Demos powered by H-D® Insurance, 10 a.m. – 4 p.m.
Visit the Museum campus on Saturdays to experience the fun and freedom of a Harley-Davidson® motorcycle. Visitors with their motorcycle endorsement/license will be able to choose from a dozen of the latest and greatest #FreedomMachines from Harley-Davidson, including Touring, Softail® and Sportster® models. A pre-determined scenic route through the Menomonee Valley will give riders the chance to explore the Museum’s surrounding neighborhoods. Sign-up is on a first-come, first-serve basis. Riders and passengers must be at least 18 years of age. All riders (and passengers) must wear a helmet, eye protection, shirt, long pants and closed-toe shoes with heel strap. All riders and passengers must bring their own riding gear.

Mother’s Day at the Harley-Davidson Museum, Sunday, May 8, 10 a.m. – 5 p.m.
Celebrate the most important woman in your life by giving her an unforgettable experience at the Harley-Davidson Museum. Spend the day touring the collection and campus, including The Shop, where you can find a special gift just for her. Bonus, spend $150 or more at The Shop and receive a free bracelet. Take a self-guided audio tour of the H-D Museum and if you bring the kids, make sure to check out the newly reopened Imagination Station! Enjoy brunch at MOTOR® Bar & Restaurant and raise a glass to mom with Bottomless Mimosas for $14.95 or our Bloody Mary Bar for $12.95. Don’t forget to score a complimentary carnation for mom and a temporary tattoo for the kids (while supplies last). Reservations are highly encouraged by calling MOTOR at 414.287.2778. Looking for a Mother’s Day gift that keeps on giving? Our Annual Pass offers Individual, Family and VIP options to fit her lifestyle. End your visit by taking in the sights of our beautiful 20-acre, park-like campus on our walking tour. It’s the mother of all Mother’s Day celebrations and it’s only found at the crossroads of 6th & Canal.

Armed Forces Day Celebration, Saturday, May 21, 10 a.m. – 3 p.m.
Join the Harley-Davidson Museum and active military and veterans as we honor the brave individuals serving in the United States Armed Forces. Together with the Milwaukee Armed Services Committee, the H-D Museum invites everyone to show your support for our troops on Armed Forces Day. Military equipment and interactive displays are available for attendees to see and experience. This free event offers a unique experience to talk with all branches of the military to learn about their experiences and the challenges they face maintaining our freedom. Please note that military discounts are found throughout campus. New this year, the Wisconsin Warrior Challenge. Open to kids and young adults ages 7-18, participants will join one of six teams and compete in a series of activities for the title of Wisconsin Warrior Champions. Activities will include obstacle courses, survival skills, drills and marching, and more! Sign up to participate in advance on the Milwaukee Armed Forces Week website.

Annual Pass
Looking for interesting things to do and ways to fully enjoy our programs and exhibits? The Harley-Davidson Museum’s new Annual Pass offers individual, family and VIP levels to fit your lifestyle. Just some of the perks of the new Annual Pass include: virtual access to the H-D Museum with various Harley history topics covered in our Virtual Gallery Talk series, admission discounts, free admission for children under age 18, merchandise discounts at The Shop, dining discounts at MOTOR® Bar & Restaurant and more. Visit H-D Museum.com for details and other terms and conditions.

Engineering Merit Badge (Saturdays at 11 a.m. and 1:30 p.m.)
All scouts are welcome to come earn their Engineering Merit Badge at the Harley-Davidson Museum! This experience will be launched by our merit badge counselor. Then, scouts will explore the history of Harley-Davidson as well as the engineering of motorcycles as they complete the nine merit badge requirements. Advance registration is required. Program registration closes one week prior to the scheduled program date. Ticket includes: downloadable activity booklet used for the program, partially facilitated program, blue card signed by the facilitator (one blue card per scout registration) and an exclusive H-D Museum™ patch.

Scout Virtual Engineering Merit Badge (Saturdays at 8:30 a.m. and Tuesdays at 6:30 p.m.)
This new 90-minute online program is open to scouts from all over the country. Our program facilitator will guide the troops and explore the role an engineer plays while creating a Harley-Davidson® Motorcycle. Nine requirements for the Engineering Merit Badge will be discussed during this virtual, interactive program. Advance registration is required. Program Fee: $20 per Scout, which includes an activity booklet used during the program and a special H-D® patch upon completion of the program.

MUST-SEE EXHIBITS AND INSTALLATIONS
1977 FLH “Blackula” (on display beginning May 13)
Milwaukee man about town Freddie Franklin purchased his Electra Glide from its original owner, 95-year-old Wallace Brzezinski, with only 4,500 miles on its odometer. And in short order, he completely re-envisioned the bike to reflect his timeless style. The motorcycle incorporates some hallmarks of Franklin’s disparate tastes. A dash of the Coney Island-style bikes – decked out with lights and reflectors – he adored mixed in with elements of Willie G.’s seminal Knucklehead and topped off with details that harken to the 1970s blaxploitation films Franklin watched back in the day. A clear statement of Black pride via the language of vintage motorcycles, this is a bike you must see in-person.

Keith Brammer (Die Kreuzen) leather jacket (on display now)
Perhaps no other genre of music is so closely associated with the classic black leather jacket than punk rock. Keith Brammer, of Milwaukee’s hardcore punk band Die Kreuzen, has graciously lent his well-worn leather to the H-D Museum. The jacket was purchased in New York City in the 1980s and was a constant companion for Brammer throughout his touring days. Check out the Custom Culture gallery to view this piece of Milwaukee music history.

Revolution® Max Engine (on display now)
The brand-new Revolution® Max 1250cc engine powers a new generation of Harley-Davidson® motorcycles. See the liquid-cooled, 60-degree V-Twin that delivers for the Pan America™ adventure touring model and the performance cruiser Sportster® S motorcycle. On view in the Museum lobby.

Clubs & Competition (on display now)
In the early part of the 20th century, motorcycle culture was a homegrown phenomenon. It grew out of the passion of riders for their evolving sport. The camaraderie that developed around riding and attending competitive events led to the formation of motorcycle clubs that hosted destination rides, family picnics with motorcycle games and other riding competitions.
The newly reinstalled display case in the Clubs & Competition gallery highlights clothing from club members from primarily the 1930s and 1940s. The clothing selections on view include full dress uniforms, shirts, sweaters, jackets and caps, customized by the owners with their club’s name and logo, and pins or patches indicating membership in the American Motorcyclist Association. The H-D Archives collection includes Motorclothes® apparel sold in H-D® product catalogs but also non-H-D produced clothing items that have been proudly customized by riders.

Harley Fox (on display now)
Gail Anderson’s 1986 Softail® Custom motorcycle, “Harley Fox,” built by her partner Bob Burrows, took top prize at the first Ladies of Harley® (LOH) ride-in show during Daytona Beach Bike Week in 1987. With her custom bike and themed riding gear, Anderson presented a striking image that fit the growing visibility and exciting new options for women riders in the 1980s.

Alfonso Sotomayor’s 1957 Model FL (on display now)
The Harley-Davidson Museum is proud to announce its collection has recently grown with the addition of a 1957 Model FL that was ridden by famed Mexican stunt rider and racer Alfonso Sotomayor Canales.
Harley-Davidson’s history in Mexico dates back to at least 1913. In the 1920s, the brand was more frequently spotted throughout Mexico City as the motorcycles proved popular with the local traffic police who would also perform stunts with their Harley-Davidson® bikes. After racing from the 1930s into the 1960s, Sotomayor launched his own stunt riding career by performing the famed “Salto de la Muerte” or Jump of Death. Learn more about Sotomayor’s feats of derring-do and Harley-Davidson’s early entry into Mexico with this new display located in the Custom Culture area.

“Off-Road Harley-Davidson” (on display now)
In the decades before America paved its highways, early riders had to be prepared for all sorts of terrain: sand, clay or dirt – and wandering those makeshift byways were Harley-Davidson® motorcycles. Today, it’s called off-road or adventure touring; back then it was just called riding. Since 1903, Harley-Davidson® motorcycles proved their toughness by riding over wooded hills, through stone-choked creek beds and up mountain sides. “Off-Road Harley-Davidson” tells the history of motorcycles designed for rough roads, the people who rode them and the adventures they shared.

“Building a Milwaukee Icon: Harley-Davidson’s Juneau Avenue Factory” (on display now)
A recently recovered cache of architectural drawings includes plans for the original Juneau Avenue facility. The pencil drawings, along with archival photographs, demonstrate the whirlwind pace of the company’s early growth. While building an international business—going from producing just over 1,000 motorcycles in 1909 to manufacturing 27,000 motorcycles in 1920—the company’s Milwaukee factory experienced near-constant expansion. Construction through this relatively brief period created the buildings that today, a century later, are still the proud home of Harley-Davidson.

“Building a Milwaukee Icon” provides a snapshot of Harley-Davidson’s formative years and illustrates a chapter of Milwaukee history when the city was known as the “Machine Shop to the World.”

Google Arts & Culture, Bring a 1919 Window Display to Life (on display now)
We scoured the Harley-Davidson Archives to identify the colorful pamphlets used to catch the attention of those passing by this dealership window.

THE SHOP
The Shop at the Harley-Davidson Museum is the place to find exclusive apparel, collectibles and accessories inspired by the H-D Archives. Check out new items that are arriving daily! Please check the H-D Museum website and social channels for updates related to The Shop hours and upcoming closures as we move from our current location the new location.

MOTOR® BAR & RESTAURANT
Mother’s Day Brunch. May monthly specials. A revamped kids menu that includes a take-home flying disc. Expanded hours – on Bike Nights and weekends, no less (Sun – Wed, 11 a.m. – 5 p.m.; Thu – Sat, 11 a.m. – 9 p.m.). Maybe it’s time to take all your meals at MOTOR and find a new use for your kitchen.
Beginning this week – and all month long – enjoy the Balsamic Chicken entrée (marinated and grilled balsamic chicken, on a bed of ancient grain salad with tomatoes, onions, spinach, asparagus, and olives, $20.95), the Brew City Burger (8-oz, hand-packed ground chuck stacked with sliced bratwurst, Clock Shadow Creamery cheese curds, grilled onions and ranch dressing on a pretzel bun. Served with French fries and pickle spear, $20.95) or the Tres Leches Cake dessert (an ultra-light sponge cake soaked in a sweet-milk mixture, topped with whipped cream, strawberries, and toasted coconut $8.95).

And who wants to make mom cook on her special day? Bring her down for the Mother’s Day Brunch on Sunday, May 8 (10 a.m. – 3 p.m.). Selecting one item from our mouth-watering lineup of brunch entrees, includes access to our chef’s carving station featuring juicy, slow-cooked pit ham and 14-hour slow-smoked brisket as well as a bountiful buffet of fresh fruit and desserts. Toast to mom with Bottomless Mimosas for $14.95 or our Bloody Mary Bar for $12.95. Complimentary carnations for moms and temporary tattoos for kids (while supplies last). Call 414-287-2778 to reserve your table.

And shaking what your momma gave you at the Bike Night Concert Series works up a thirst. MOTOR’s got you covered all season long with the Bike Night Koozie Special ($3 for Busch Light). Mark your calendars for the May 12 Bike Night when MOTOR partners with VISIT Milwaukee to launch their Cheese Curd Pass with promos, prizes and more.

Finally, don’t forget about the fun to be found every Saturday at BBQ & Blues from 5:30 – 8:30 p.m.

MOTOR Bar & Restaurant will be hosting a job fair on Wednesday, May 11th from 4:30 – 6:30 p.m. Come and apply for positions like banquet bartenders, servers and managers, as well as marketing manager, sales coordinator, and client-experience positions. Can’t make it in? You can also apply online!

Make your plans to visit the Harley-Davidson Museum at H-DMuseum.com.

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Harley-Davidson Museum is the place to celebrate 4/14

By General Posts

Where else would you want to be on Milwaukee Day?

MILWAUKEE, USA (April 6, 2022) – It’s the most wonderful time of the year to celebrate Brew City and the people that make Milwaukee the best city in America. Make sure you find yourself at the crossroads of 6th & Canal for what’s sure to be an epic Milwaukee Day celebration in the Menomonee Valley on April 14 (aka 4/14).

Be sure to visit H-DMuseum.com to get reduced rate H-D Museum tickets at $4.14 – only available online – to join the celebration! And then make a day of it with stops at MOTOR® Bar & Restaurant and The Shop, both of which are proud to feature Milwaukee-made gear, food, drink and fun. And don’t worry; the H-D Museum™ campus will be open late so you can celebrate until 8 p.m.

But that’s not the only party coming to campus in April. Extend your Earth Day celebration and feel good while doing good. Milwaukee Riverkeeper is proudly hosting its 27th Annual Spring River Cleanup on April 23 when nearly 4,000 volunteers join together to pick up trash, get outdoors and help to achieve swimmable, fishable rivers. As a thank you, Rock the Green brings it 11th Annual (FREE) Earth Day Celebration to the H-D Museum grounds.

The zero-waste celebration features: A live concert on the famous pedal-powered stage with indie-folk band, Bendigo Fletcher, and Milwaukee’s very own V FUNK; tasty sustainable fare and local beer for purchase from MOTOR, and so much more.

Speaking of MOTOR, the famous Sunday Bloody Mary Bar returns April 3. Finally, on Easter Sunday on April 17, enjoy tasty brunch items like Five-Spice Bacon and Smashed Avocado Toast, Pork Shoulder Breakfast Burrito Bowls, and Huevo Rancheros with Chorizo and Salsa Verde from 10 a.m. – 2 p.m. Make your reservation today for Easter or for the ever-popular BBQ & Blues every Saturday night to guarantee a seat at the table. It’s a good thing MOTOR has expanded its hours of operation (Sunday – Wednesday: 11 a.m. – 5 p.m., Thursday – Saturday: 11 a.m. – 8 p.m.) to fit in all the goodies.

PROGRAMMING / EVENTS
Milwaukee Day, April 14, 10 a.m. – 8 p.m.
On April 14 (a.k.a. 414 – Milwaukee’s area code), the world celebrates the people, places, businesses, and spirit that make Milwaukee the best city in America. Whether you’re a 414 resident for life or just happen to be in town on this most festive day, it’s the perfect excuse to do something totally Milwaukee and visit the Harley-Davidson Museum. In celebration, the H-D Museum™ campus is open late until 8 p.m. and admission is only $4.14 (for tickets purchased in advance online). While on campus, visit The Shop for gifts unique to Milwaukee and MOTOR® Bar & Restaurant for plenty of menu items from Milwaukee-area businesses. Purchase specially priced tickets here.

Rock the Green, April 23, noon – 3 p.m.
Join Rock the Green for its 11th Annual (FREE) Earth Day Celebration with Milwaukee Riverkeeper at the Harley-Davidson Museum. The zero-waste Celebration features: A live concert on the famous pedal-powered stage with indie-folk band, Bendigo Fletcher, and Milwaukee’s very own V FUNK; tasty sustainable fare and local beer for purchase from MOTOR; remarks from Milwaukee Riverkeeper, Rock the Green, the City of Milwaukee and so much more green fun.

On-site eco-education from local environmental non-profits and orgs: Milwaukee Riverkeeper, Schlitz Audubon Nature Center, The Nature Conservancy in Wisconsin, City of Milwaukee Environmental Collaboration Office, Teens Grow Greens, Sweet Water-Southeastern Wisconsin Watersheds Trust, UWM School of Freshwater Sciences, Reflo Sustainable Water Solutions, Milwaukee Bicycle Collective, Urban Ecology Center, Compost Crusader, Rock the Green and more.

To have a maximum impact of landfill diversion, the event incorporates zero waste production including waste reclamation stations and food served on compostable servingware.

Annual Pass
Looking for interesting things to do and ways to fully enjoy our programs and exhibits? The Harley-Davidson Museum’s new Annual Pass offers individual, family and VIP levels to fit your lifestyle. Just some of the perks of the new Annual Pass include: virtual access to the H-D Museum with various Harley history topics covered in our Virtual Gallery Talk series, admission discounts, free admission for children under age 18, merchandise discounts at The Shop, dining discounts at MOTOR® Bar & Restaurant and more. Visit H-D Museum.com for details and other terms and conditions.

Engineering Merit Badge (Saturdays at 11 a.m. and 1:30 p.m.)
All scouts are welcome to come earn their Engineering Merit Badge at the Harley-Davidson Museum! This experience will be launched by our merit badge counselor. Then, scouts will explore the history of Harley-Davidson as well as the engineering of motorcycles as they complete the nine merit badge requirements. Advance registration is required. Program registration closes one week prior to the scheduled program date. Ticket includes: downloadable activity booklet used for the program, partially facilitated program, blue card signed by the facilitator (one blue card per scout registration) and an exclusive H-D Museum™ patch.

Scout Virtual Engineering Merit Badge (Saturdays at 8:30 a.m. and Tuesdays at 6:30 p.m.)
This new 90-minute online program is open to scouts from all over the country. Our program facilitator will guide the troops and explore the role an engineer plays while creating a Harley-Davidson® Motorcycle. Nine requirements for the Engineering Merit Badge will be discussed during this virtual, interactive program. Advance registration is required. Program Fee: $20 per Scout, which includes an activity booklet used during the program and a special H-D® patch upon completion of the program.

MUST-SEE EXHIBITS AND INSTALLATIONS
Keith Brammer (Die Kreuzen) leather jacket (on display now)
Perhaps no other genre of music is so closely associated with the classic black leather jacket than punk rock. Keith Brammer, of Milwaukee’s hardcore punk band Die Kreuzen, has graciously lent his well-worn leather to the H-D Museum. The jacket was purchased in New York City in the 1980s and was a constant companion for Brammer throughout his touring days. Check out the Custom Culture gallery to view this piece of Milwaukee music history.

Inspiration and Recovery: Wounded Veteran Climbs the Seven Summits (on display now)
In September 2009, Specialist Benjamin Breckheimer, a Cavalry Scout with the U.S. Army 2nd Stryker Brigade, 2nd Infantry Division, was severely wounded during a tour in Afghanistan. His rehabilitation was difficult as he endured numerous surgeries. During this same time, the Harley-Davidson Museum regularly sent care packages – including H-D Museum™ flags dotted with well wishes – to active-duty military personnel. Breckheimer took to mountaineering during his recovery and over the summer carried the H-D Museum™ flag to the summit of Denali, the highest point in North America. With that peak reached, Breckheimer became the first and only Purple Heart recipient to reach all the Seven Summits, the highest peaks on each of the seven continents. He continues to climb, and he shares his inspiring story to encourage resiliency and support the mental health of veterans and current service members.

Revolution® Max Engine (on display now)
The brand-new Revolution® Max 1250cc engine powers a new generation of Harley-Davidson® motorcycles. See the liquid-cooled, 60-degree V-Twin that delivers for the Pan America™ adventure touring model and the performance cruiser Sportster® S motorcycle. On view in the Museum lobby.

Clubs & Competition (on display now)
In the early part of the 20th century, motorcycle culture was a homegrown phenomenon. It grew out of the passion of riders for their evolving sport. The camaraderie that developed around riding and attending competitive events led to the formation of motorcycle clubs that hosted destination rides, family picnics with motorcycle games and other riding competitions.

The newly reinstalled display case in the Clubs & Competition gallery highlights clothing from club members from primarily the 1930s and 1940s. The clothing selections on view include full dress uniforms, shirts, sweaters, jackets and caps, customized by the owners with their club’s name and logo, and pins or patches indicating membership in the American Motorcyclist Association. The H-D Archives collection includes Motorclothes® apparel sold in H-D® product catalogs but also non-H-D produced clothing items that have been proudly customized by riders.

Harley Fox (on display now)
Gail Anderson’s 1986 Softail® Custom motorcycle, “Harley Fox,” built by her partner Bob Burrows, took top prize at the first Ladies of Harley® (LOH) ride-in show during Daytona Beach Bike Week in 1987. With her custom bike and themed riding gear, Anderson presented a striking image that fit the growing visibility and exciting new options for women riders in the 1980s.

Alfonso Sotomayor’s 1957 Model FL (on display now)
The Harley-Davidson Museum is proud to announce its collection has recently grown with the addition of a 1957 Model FL that was ridden by famed Mexican stunt rider and racer Alfonso Sotomayor Canales.

Harley-Davidson’s history in Mexico dates back to at least 1913. In the 1920s, the brand was more frequently spotted throughout Mexico City as the motorcycles proved popular with the local traffic police who would also perform stunts with their Harley-Davidson® bikes. After racing from the 1930s into the 1960s, Sotomayor launched his own stunt riding career by performing the famed “Salto de la Muerte” or Jump of Death. Learn more about Sotomayor’s feats of derring-do and Harley-Davidson’s early entry into Mexico with this new display located in the Custom Culture area.

“Off-Road Harley-Davidson” (on display now)
In the decades before America paved its highways, early riders had to be prepared for all sorts of terrain: sand, clay or dirt – and wandering those makeshift byways were Harley-Davidson® motorcycles. Today, it’s called off-road or adventure touring; back then it was just called riding. Since 1903, Harley-Davidson® motorcycles proved their toughness by riding over wooded hills, through stone-choked creek beds and up mountain sides. “Off-Road Harley-Davidson” tells the history of motorcycles designed for rough roads, the people who rode them and the adventures they shared.

“Building a Milwaukee Icon: Harley-Davidson’s Juneau Avenue Factory” (on display now)
A recently recovered cache of architectural drawings includes plans for the original Juneau Avenue facility. The pencil drawings, along with archival photographs, demonstrate the whirlwind pace of the company’s early growth. While building an international business—going from producing just over 1,000 motorcycles in 1909 to manufacturing 27,000 motorcycles in 1920—the company’s Milwaukee factory experienced near-constant expansion. Construction through this relatively brief period created the buildings that today, a century later, are still the proud home of Harley-Davidson.

“Building a Milwaukee Icon” provides a snapshot of Harley-Davidson’s formative years and illustrates a chapter of Milwaukee history when the city was known as the “Machine Shop to the World.”

Google Arts & Culture, Bring a 1919 Window Display to Life (on display now)
We scoured the Harley-Davidson Archives to identify the colorful pamphlets used to catch the attention of those passing by this dealership window.

THE SHOP
The Shop at the Harley-Davidson Museum is the place to find exclusive apparel, collectibles and accessories inspired by the H-D Archives. Check out new spring items that are arriving daily!

MOTOR® BAR & RESTAURANT
New monthly specials, new expanded hours and the return of the Sunday Bloody Mary bar are all happening at MOTOR in April. So why aren’t you here already?

Throughout April, enjoy the Grilled Chicken Parmesan Sandwich (marinated grilled chicken breast, house-made marinara sauce, fresh mozzarella, Parmesan cheese and spinach on toasted ciabatta, $15.95), Braised Short Ribs with Gnocchi (braised beef short rib, sautéed carrots, onions and mushrooms with a red wine-thyme demi-glace and served over fresh potato gnocchi, $20.95) or the decadently delicious Fried Oreos (battered deep-fried Oreo cookies served with vanilla ice cream and chocolate sauce, sprinkled with powdered sugar, $7.95).

Plus, check out the smoking lineup for BBQ & Blues (every Saturday): April 9: Alex Wilson, April 16: David Harmonica Miller & Cadillac Rob Seville, April 23: Mighty Ms. Erica Trio and April 30: The Incorruptibles.

And on Easter Sunday (April 17), leave the cooking to the staff at MOTOR and enjoy brunch from 10 a.m. – 2 p.m. Please note: Brunch pairs well with the return of the Sunday Bloody Mary bar.

Finally, check out MOTOR’s blazing hot chili at WMSE’s Rockabilly Chili Fundraiser on Sunday, April 10.

And don’t forget: MOTOR’s famous AYCE Wisconsin Fish Fry and the instant classic North Atlantic Cod Sandwich are available Wednesdays and Fridays throughout Lent, and will continue on Fridays throughout the year.

1903 EVENTS
Did you see the news? The H-D Museum announced plans to reshape its campus. And that includes our special-events spaces. The all-new Garage will be open later this spring, and the team at 1903 Events would love to make your event one for the ages. Contact them now to book for this year (and beyond).

SAVE THE DATES
Inaugural Bike Night, May 5
Free Bike Demos, May 7

About the Harley-Davidson Museum
Discover culture and history through stories and interactive exhibits that celebrate expression, camaraderie, and love for the sport at the Harley-Davidson Museum. A visit to the H-D Museum is an experience that will stay with you for a lifetime. With an unrivaled collection of Harley-Davidson® motorcycles and memorabilia, a 20-acre, park-like campus, and a calendar full of activities, the H-D Museum is one of Milwaukee’s top tourist destinations for visitors from around the globe. Make your plans to visit the Harley-Davidson Museum at H-DMuseum.com.

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Harley-Davidson Museum campus roars all March long

By General Posts

The Harley-Davidson Museum® campus roars all month long

Kickstart March with the official Mama Tried Pre-Party and keep the throttle open.

MILWAUKEE, USA (March 3, 2022) – It’s time again for Mama Tried, the indoor invitational motorcycle show that connects motorcycles and builders to fans and riders alike. And the Harley-Davidson Museum is doing its part to keep the fire stoked all winter long by hosting the Mama Tried Official Pre-Party, powered by Budweiser® & Bulleit® Bourbon, which will be taking over MOTOR® Bar and Restaurant on Thursday, March 3. The Boonie Bike World Series will light up the track and your favorite Flat Out Friday racers and Mama Tried Motorcycle Show builders will be a part of the fun. Plus, 88.9 Radio Milwaukee’s Marcus Doucette will be spinning the tunes that will have the crowd shaking their money makers.

And faith and begorra, the fun won’t stop when Mama Tried packs it up. Mark your calendars for Thursday, March 17 when the shenanigans reappear at MOTOR® Bar and Restaurant for the St. Patrick’s Day Indoor Bike Night. With live music from the Lil Rev & Will Branch duo, featuring some traditional Irish and Celtic music plus a mix of blues, bluegrass, roots and rock, everyone will be enjoying the luck of the Irish.

Finally, with Lent underway, MOTOR® Bar and Restaurant has you covered when it comes to your fish fry fix. The famous all-you-can-eat fish fry has a new friend on the menu. On Wednesdays and Fridays throughout Lent, the AYCE fry and the Atlantic cod sandwich – complete with Muenster cheese, jicama slaw, and pickles on a brioche bun with tartar sauce – will be off the hook.

MOTOR is also teaming up with Feeding America Eastern Wisconsin for the first ever Friday Fish Fry Challenge, taking place Friday, March 4. See below for more information on how to participate.

Please note the H-D Museum™ campus has resumed seven days a week operation.

PROGRAMMING / EVENTS
Mama Tried Motorcycle Show Official Pre-Party at MOTOR® Bar & Restaurant, March 3, 5 – 9 p.m.
The world’s only Harley-Davidson Museum kicks off the Midwest’s preeminent motorcycle show weekend with the Official Mama Tried Pre-Party, powered by Budweiser® & Bulleit® Bourbon.
The Flat Out Friday Boonie Bike World Series will light up the track outside on Motorcycle Plaza. Rub elbows with Flat Out Friday racers and Mama Tried Motorcycle Show builders inside and outside MOTOR® Bar & Restaurant. Top off the night with music by DJ Marcus Doucette from 88.9 Radio Milwaukee, raffles, outdoor fire pits, Busch Light Bike Night Koozie and Bulleit Cocktail specials all night long. Don’t miss it! Come early and visit the Harley-Davidson Museum from 10 a.m.–5 p.m. H.O.G.® members get in free to the H-D Museum every day. For more information or to purchase H-D Museum™ tickets in advance, visit H-DMuseum.com.

Free Shuttles to Mama Tried Motorcycle Show, March 5, 10 a.m.–6 p.m.
Two shuttles will loop continuously from the H-D Museum, stop at Fuel Café 5th St. and head to The Rave / Eagles Club on Saturday, March 5 from 10 a.m.–6 p.m.

St. Patrick’s Day Indoor Bike Night, March 17, 5–9 p.m.
Celebrate St. Patrick’s Day at MOTOR® Bar & Restaurant where everyone’s Irish and an Indoor Bike Night fan powered by Budweiser® and Bulleit® Bourbon. Live music by LIL REV & WILL BRANCH duo featuring some traditional Irish music, Celtic music plus a mix of blues, bluegrass, roots and rock from two of the top musicians in the industry. Traditional raffles and festive food & drink specials including Busch Light Bike Night Koozie deal and Bulleit Cocktail specials all night long.

Annual Pass
Looking for interesting things to do and ways to fully enjoy our programs and exhibits? The Harley-Davidson Museum’s new Annual Pass offers individual, family and VIP levels to fit your lifestyle. Just some of the perks of the new Annual Pass include: virtual access to the H-D Museum with various Harley history topics covered in our Virtual Gallery Talk series, admission discounts, free admission for children under age 18, merchandise discounts at The Shop, dining discounts at MOTOR® Bar & Restaurant and more. Visit H-D Museum.com for details and other terms and conditions.

Engineering Merit Badge (Saturdays at 11 a.m. and 1:30 p.m.)
All scouts are welcome to come earn their Engineering Merit Badge at the Harley-Davidson Museum! This experience will be partially facilitated as scouts explore the history of Harley-Davidson as well as the engineering of motorcycles as they complete the nine merit badge requirements. Advance registration is required. Program registration closes one week prior to the scheduled program date. Ticket includes: downloadable activity booklet used for the program, partially facilitated program, blue card signed by the facilitator (one blue card per scout registration) and an exclusive H-D Museum™ patch.

Scout Virtual Engineering Merit Badge (Saturdays at 8:30 a.m. and Tuesdays at 6:30 p.m.)
This new 90-minute online program is open to scouts from all over the country. Our program facilitator will guide the troops and explore the role an engineer plays while creating a Harley-Davidson® Motorcycle. Nine requirements for the Engineering Merit Badge will be discussed during this virtual, interactive program. Advance registration is required. Program Fee: $20 per Scout, which includes an activity booklet used during the program and a special H-D® patch upon completion of the program.

MUST-SEE EXHIBITS AND INSTALLATIONS
Keith Brammer (Die Kreuzen) leather jacket (on display now)
Perhaps no other genre of music is so closely associated with the classic black leather jacket than punk rock. Keith Brammer, of Milwaukee’s hardcore punk band Die Kreuzen, has graciously lent his well-worn leather to the H-D Museum. The jacket was purchased in New York City in the 1980s and was a constant companion for Brammer throughout his touring days. Check out the Custom Culture gallery to view this piece of Milwaukee music history.

Inspiration and Recovery: Wounded Veteran Climbs the Seven Summits (on display now)
In September 2009, Specialist Benjamin Breckheimer, a Cavalry Scout with the U.S. Army 2nd Stryker Brigade, 2nd Infantry Division, was severely wounded during a tour in Afghanistan. His rehabilitation was difficult as he endured numerous surgeries. During this same time, the Harley-Davidson Museum regularly sent care packages – including H-D Museum™ flags dotted with well wishes – to active-duty military personnel. Breckheimer took to mountaineering during his recovery and over the summer carried the H-D Museum™ flag to the summit of Denali, the highest point in North America. With that peak reached, Breckheimer became the first and only Purple Heart recipient to reach all the Seven Summits, the highest peaks on each of the seven continents. He continues to climb, and he shares his inspiring story to encourage resiliency and support the mental health of veterans and current service members.

Revolution® Max Engine (on display now)
The brand-new Revolution® Max 1250cc engine powers a new generation of Harley-Davidson® motorcycles. See the liquid-cooled, 60-degree V-Twin that delivers for the Pan America™ adventure touring model and the performance cruiser Sportster® S motorcycle. On view in the Museum lobby.

Clubs & Competition (on display now)
In the early part of the 20th century, motorcycle culture was a homegrown phenomenon. It grew out of the passion of riders for their evolving sport. The camaraderie that developed around riding and attending competitive events led to the formation of motorcycle clubs that hosted destination rides, family picnics with motorcycle games and other riding competitions.
The newly reinstalled display case in the Clubs & Competition gallery highlights clothing from club members from primarily the 1930s and 1940s. The clothing selections on view include full dress uniforms, shirts, sweaters, jackets and caps, customized by the owners with their club’s name and logo, and pins or patches indicating membership in the American Motorcyclist Association. The H-D Archives collection includes Motorclothes® apparel sold in H-D® product catalogs but also non-H-D produced clothing items that have been proudly customized by riders.

Harley Fox (on display now)
Gail Anderson’s 1986 Softail® Custom motorcycle, “Harley Fox,” built by her partner Bob Burrows, took top prize at the first Ladies of Harley® (LOH) ride-in show during Daytona Beach Bike Week in 1987. With her custom bike and themed riding gear, Anderson presented a striking image that fit the growing visibility and exciting new options for women riders in the 1980s.

Alfonso Sotomayor’s 1957 Model FL (on display now)
The Harley-Davidson Museum is proud to announce its collection has recently grown with the addition of a 1957 Model FL that was ridden by famed Mexican stunt rider and racer Alfonso Sotomayor Canales.
Harley-Davidson’s history in Mexico dates back to at least 1913. In the 1920s, the brand was more frequently spotted throughout Mexico City as the motorcycles proved popular with the local traffic police who would also perform stunts with their Harley-Davidson® bikes. After racing from the 1930s into the 1960s, Sotomayor launched his own stunt riding career by performing the famed “Salto de la Muerte” or Jump of Death. Learn more about Sotomayor’s feats of derring-do and Harley-Davidson’s early entry into Mexico with this new display located in the Custom Culture area.

“Off-Road Harley-Davidson” (on display now)
In the decades before America paved its highways, early riders had to be prepared for all sorts of terrain: sand, clay or dirt – and wandering those makeshift byways were Harley-Davidson® motorcycles. Today, it’s called off-road or adventure touring; back then it was just called riding. Since 1903, Harley-Davidson motorcycles proved their toughness by riding over wooded hills, through stone-choked creek beds and up mountain sides. “Off-Road Harley-Davidson” tells the history of motorcycles designed for rough roads, the people who rode them and the adventures they shared.

“Building a Milwaukee Icon: Harley-Davidson’s Juneau Avenue Factory” (on display now)
A recently recovered cache of architectural drawings includes plans for the original Juneau Avenue facility. The pencil drawings, along with archival photographs, demonstrate the whirlwind pace of the company’s early growth. While building an international business—going from producing just over 1,000 motorcycles in 1909 to manufacturing 27,000 motorcycles in 1920—the company’s Milwaukee factory experienced near-constant expansion. Construction through this relatively brief period created the buildings that today, a century later, are still the proud home of Harley-Davidson.
“Building a Milwaukee Icon” provides a snapshot of Harley-Davidson’s formative years and illustrates a chapter of Milwaukee history when the city was known as the “Machine Shop to the World.”

THE SHOP
The Shop at the Harley-Davidson Museum is the place to find exclusive apparel, collectibles and accessories inspired by the H-D Archives. Check out new spring items that are arriving daily!

MOTOR® BAR & RESTAURANT
In addition to the Mama Tried Pre Party and the St. Patrick’s Day Indoor Bike Night revelry, MOTOR’s March specials are cooking all month long. Whether it’s the Peppercorn Burger (8 oz. hand-packed, ground chuck patty studded with a crushed peppercorn medley, topped with sautéed onions, Swiss cheese, and a whiskey peppercorn sauce and served with fries and pickle spear for $15.95), the Bangers & Mashed (locally sourced sausages, buttery mashed potatoes with onion gravy and sweet peas for $ 15.95) or the Old Fashion Bread Pudding (brioche baked in an orange and vanilla custard with dried cherries served with brandy caramel sauce and vanilla ice cream for $8.95), MOTOR® Bar and Restaurant serves up the ideal pairings of food and fun.
MOTOR is also teaming up with Feeding America Eastern Wisconsin for the first ever Friday Fish Fry Challenge, taking place Friday, March 4. Vote for your favorite fish fry by making a donation in the name of your favorite restaurant (obviously, it’s MOTOR). One donation = One vote. The team with the most votes wins the challenge and gets named the 2022 winner on Friday Fish Fry Day’s website! To avoid dipping into the staffs’ tips, the fundraiser will take place online only. Fans can vote at http://www.FeedingAmericaWI.org/fishfry or donate to the restaurant’s specific text keyword (text FISHFRY3 to 71777 to cast a vote for MOTOR).

1903 EVENTS
Did you see the news? The H-D Museum announced plans to reshape its campus. And that includes our special-events spaces. The all-new Garage will be open later this spring, and the team at 1903 Events would love to make your event one for the ages. Contact them now to book for this year (and beyond).

SAVE THE DATES
Milwaukee Day, April 14
Inaugural Bike Night, May 5

About the Harley-Davidson Museum
Discover culture and history through stories and interactive exhibits that celebrate expression, camaraderie, and love for the sport at the Harley-Davidson Museum. A visit to the H-D Museum is an experience that will stay with you for a lifetime. With an unrivaled collection of Harley-Davidson® motorcycles and memorabilia, a 20-acre, park-like campus, and a calendar full of activities, the H-D Museum is one of Milwaukee’s top tourist destinations for visitors from around the globe. Make your plans to visit the Harley-Davidson Museum at H-DMuseum.com.

February and the Harley-Davidson Museum are a match made in Hog heaven

By General Posts

Get your heart racing with a visit to 6th & Canal.

MILWAUKEE, USA (Feb. 11, 2022) – It’s been said that while four wheels move the body, two wheels move the soul. But no matter how you get to the Harley-Davidson Museum® campus this month, you’ll find love is in the air. Check out the monthly specials and delicious Valentine’s menu from MOTOR® Bar & Restaurant available on Friday, Feb. 11 & Saturday, Feb. 12, or step up your couple-goals game with matching outfits found at The Shop. Of course, the unrivaled collection found within the halls of the H-D Museum are also sure to make your heart skip a beat.

Don’t forget to mark your calendars for the Mama Tried official pre-party, taking over MOTOR® Bar and Restaurant on Thursday, March 3.

Please note the H-D Museum™ campus has rolled out seasonal hours for February. The H-D Museum will be open Thursday – Monday, 10 a.m.–5 p.m. The Shop will be open Thursday – Monday, 10:30 a.m.–5:30 p.m. And MOTOR® Bar & Restaurant will be open 11 a.m. – 5 p.m. on Thursdays, Sundays and Mondays, and 11 a.m. – 8 p.m. on Fridays and Saturdays. Beginning March 1, 2022, the campus will resume seven days a week operation.

PROGRAMMING / EVENTS
Annual Pass
Looking for interesting things to do and ways to fully enjoy our programs and exhibits? The Harley-Davidson Museum’s new Annual Pass offers individual, family and VIP levels to fit your lifestyle. Just some of the perks of the new Annual Pass include: virtual access to the H-D Museum with various Harley history topics covered in our Virtual Gallery Talk series, admission discounts, free admission for children under age 18, merchandise discounts at The Shop, dining discounts at MOTOR® Bar & Restaurant and more. Visit H-D Museum.com for details and other terms and conditions.

Engineering Merit Badge (Saturdays at 11 a.m. and 1:30 p.m.)
All scouts are welcome to come earn their Engineering Merit Badge at the Harley-Davidson Museum! This experience will be partially facilitated as scouts explore the history of Harley-Davidson as well as the engineering of motorcycles as they complete the nine merit badge requirements. Advance registration is required. Program registration closes one week prior to the scheduled program date. Ticket includes: downloadable activity booklet used for the program, partially facilitated program, blue card signed by the facilitator (one blue card per scout registration) and an exclusive H-D Museum™ patch.

Scout Virtual Engineering Merit Badge (Saturdays at 8:30 a.m. and Tuesdays at 6:30 p.m.)
This new 90-minute online program is open to scouts from all over the country. Our program facilitator will guide the troops and explore the role an engineer plays while creating a Harley-Davidson® Motorcycle. Nine requirements for the Engineering Merit Badge will be discussed during this virtual, interactive program. Advance registration is required. Program Fee: $20 per Scout, which includes an activity booklet used during the program and a special H-D® patch upon completion of the program.

MUST-SEE EXHIBITS AND INSTALLATIONS
Keith Brammer (Die Kreuzen) leather jacket (on display now)
Perhaps no other genre of music is so closely associated with the classic black leather jacket than punk rock. Keith Brammer, of Milwaukee’s hardcore punk band Die Kreuzen, has graciously lent his well-worn leather to the H-D Museum. The jacket was purchased in New York City in the 1980s and was a constant companion for Brammer throughout his touring days. Check out the Custom Culture gallery to view this piece of Milwaukee music history.

Inspiration and Recovery: Wounded Veteran Climbs the Seven Summits (on display now)
In September 2009, Specialist Benjamin Breckheimer, a Cavalry Scout with the U.S. Army 2nd Stryker Brigade, 2nd Infantry Division, was severely wounded during a tour in Afghanistan. His rehabilitation was difficult as he endured numerous surgeries. During this same time, the Harley-Davidson Museum regularly sent care packages – including H-D Museum™ flags dotted with well wishes – to active-duty military personnel. Breckheimer took to mountaineering during his recovery and over the summer carried the H-D Museum flag to the summit of Denali, the highest point in North America. With that peak reached, Breckheimer became the first and only Purple Heart recipient to reach all the Seven Summits, the highest peaks on each of the seven continents. He continues to climb, and he shares his inspiring story to encourage resiliency and support the mental health of veterans and current service members.

Revolution® Max Engine (on display now)
The brand-new Revolution® Max 1250cc engine powers a new generation of Harley-Davidson® motorcycles. See the liquid-cooled, 60-degree V-Twin that delivers for the Pan America™ adventure touring model and the performance cruiser Sportster® S motorcycle. On view in the Museum lobby.

Clubs & Competition (on display now)
In the early part of the 20th century, motorcycle culture was a homegrown phenomenon. It grew out of the passion of riders for their evolving sport. The camaraderie that developed around riding and attending competitive events led to the formation of motorcycle clubs that hosted destination rides, family picnics with motorcycle games and other riding competitions.
The newly reinstalled display case in the Clubs & Competition gallery highlights clothing from club members from primarily the 1930s and 1940s. The clothing selections on view include full dress uniforms, shirts, sweaters, jackets and caps, customized by the owners with their club’s name and logo, and pins or patches indicating membership in the American Motorcyclist Association. The H-D Archives collection includes Motorclothes® apparel sold in H-D® product catalogs but also non-H-D produced clothing items that have been proudly customized by riders.

Harley Fox (on display now)
Gail Anderson’s 1986 Softail® Custom motorcycle, “Harley Fox,” built by her partner Bob Burrows, took top prize at the first Ladies of Harley® (LOH) ride-in show during Daytona Beach Bike Week in 1987. With her custom bike and themed riding gear, Anderson presented a striking image that fit the growing visibility and exciting new options for women riders in the 1980s.

Alfonso Sotomayor’s 1957 Model FL (on display now)
The Harley-Davidson Museum is proud to announce its collection has recently grown with the addition of a 1957 Model FL that was ridden by famed Mexican stunt rider and racer Alfonso Sotomayor Canales.

Harley-Davidson’s history in Mexico dates back to at least 1913. In the 1920s, the brand was more frequently spotted throughout Mexico City as the motorcycles proved popular with the local traffic police who would also perform stunts with their Harley-Davidson® bikes. After racing from the 1930s into the 1960s, Sotomayor launched his own stunt riding career by performing the famed “Salto de la Muerte” or Jump of Death. Learn more about Sotomayor’s feats of derring-do and Harley-Davidson’s early entry into Mexico with this new display located in the Custom Culture area.

“Off-Road Harley-Davidson” (on display now)
In the decades before America paved its highways, early riders had to be prepared for all sorts of terrain: sand, clay or dirt – and wandering those makeshift byways were Harley-Davidson® motorcycles. Today, it’s called off-road or adventure touring; back then it was just called riding. Since 1903, Harley-Davidson motorcycles proved their toughness by riding over wooded hills, through stone-choked creek beds and up mountain sides. “Off-Road Harley-Davidson” tells the history of motorcycles designed for rough roads, the people who rode them and the adventures they shared.

“Building a Milwaukee Icon: Harley-Davidson’s Juneau Avenue Factory” (on display now)
A recently recovered cache of architectural drawings includes plans for the original Juneau Avenue facility. The pencil drawings, along with archival photographs, demonstrate the whirlwind pace of the company’s early growth. While building an international business—going from producing just over 1,000 motorcycles in 1909 to manufacturing 27,000 motorcycles in 1920—the company’s Milwaukee factory experienced near-constant expansion. Construction through this relatively brief period created the buildings that today, a century later, are still the proud home of Harley-Davidson.

“Building a Milwaukee Icon” provides a snapshot of Harley-Davidson’s formative years and illustrates a chapter of Milwaukee history when the city was known as the “Machine Shop to the World.”

THE SHOP
The Shop at the Harley-Davidson Museum is the place to find exclusive apparel, collectibles and accessories inspired by the H-D Archives. Check out new spring items that make great Valentine’s Day gifts for the family. Gift cards are also a wonderful way to show you care. Bonus: One size fits all!

MOTOR® BAR & RESTAURANT
Show your special someone how much you “wheelie” like them this Valentine’s Day weekend (Friday, Feb. 11 and Saturday, Feb. 12). In addition to February’s monthly specials (see below), MOTOR® Bar and Restaurant is offering the following dinner specials: pan-seared scallops with roasted fennel, Israeli couscous pilaf and a lemon-thyme beurre blanc sauce (24.95); braised short ribs with roasted Brussels sprouts and carrots, whipped garlic mashed potatoes, finished with a red wine demi-glace (24.95); and satisfy your sweetie’s sweet tooth with a flourless chocolate cake dessert with raspberry coulis (7.95).

But don’t sleep on the monthly specials: Chicken & Waffles (crispy, deep-fried chicken thighs piled high on buttermilk waffles, dressed with spiced spiced-butter maple syrup) $17.95, The Goodfella (house-made Bolognese with ground chuck and Italian sausage, topped with provolone cheese and giardiniera on a toasted ciabatta bun) $16.95 and a Lemon Meringue Pie (made in house classic dessert) $7.95.
Do you still need a game plan for your football party? Be sure to call in the team at MOTOR® Bar and Restaurant. With delivery, dine-in and carryout options – including the Family BBQ Package – MOTOR® Bar and Restaurant has you covered!

Finally, on Sunday Feb. 27, MOTOR® Bar and Restaurant is headed up Canal Street to Potawatomi Hotel & Casino to bring home the bacon at 102.9 THE HOG’s 10th BACONFEST MILWAUKEE. Get your tickets today!

1903™ EVENTS
It’s engagement season, and the team at 1903™ Events at the Harley-Davidson Museum has been hard at work. And it shows! Recently named one of Married in Milwaukee’s Most Loved Venues, 1903™ Events has you covered when you’re looking to create happily ever after. Book your wedding by March 31, 2022 and receive a complimentary 6th hour of hosted bar.

SAVE THE DATES
Resumption of seven days a week operation, March 1
Mama Tried Motorcycle Show Official Pre-Party at MOTOR® Bar & Restaurant, March 3
St. Pat’s Indoor Bike Night at MOTOR® Bar & Restaurant, March 17

About the Harley-Davidson Museum
Discover culture and history through stories and interactive exhibits that celebrate expression, camaraderie, and love for the sport at the Harley-Davidson Museum. A visit to the H-D Museum is an experience that will stay with you for a lifetime. With an unrivaled collection of Harley-Davidson® motorcycles and memorabilia, a 20-acre, park-like campus, and a calendar full of activities, the H-D Museum is one of Milwaukee’s top tourist destinations for visitors from around the globe.

Make your plans to visit the Harley-Davidson Museum at H-DMuseum.com.

Creation of Harley-Davidson Museum

By General Posts

The new 8,200-square-foot “Garage,” is to be an event facility and replace a seasonal tent on the grounds, and will certainly increase the value of the property.

by Michael Horne from https://urbanmilwaukee.com

  • Name of Property: Harley-Davidson Museum
  • Address: 400 W. Canal St. Milwaukee. Also known as 126 N. 6th St.
  • Assessed Valuation 2020: The 661,807-square-foot (15.93 acre) lot is assessed at $1,899,100 ($2.87/s.f.) and the 110,250 square foot improvements are valued at $10,120,600 for a total assessed valuation of $12,019,700. (In 2008 the land was assessed at the same amount, while the improvements were valued at $9,000,900 for a total of $10,900,000.)
  • Taxes: 2020 Tax Bill $319,187.51. Payments current on the installment plan.
  • Owner: HD MILW, LLC
  • Type: Commercial
  • Architect: HGA in collaboration with Pentagram Architects. Harley-Davidson Museum – HGA
  • Year Built: 2007
  • Neighborhood: Menomonee River Valley
  • Subdivision: Walkers Point
  • Aldermanic District: 12th, Jose G. Perez
  • Walk Score: 61 out of 100 “Somewhat Walkable” Some errands can be accomplished on foot. Score would leap if pedestrian connection over canal to east were constructed. City average: 63 out of 100
  • Transit Score: 69 out of 100 “Good Transit” Many nearby public transportation options. City average: 48 out of 100
  • Bike Score: 78 out of 100; “Very Bikeable.” Biking is convenient for most trips. Plus, it is flat terrain, once you cross the 6th St. Viaduct. City average: 59 out of 100
  • Bridgehunter 6th Street Viaduct https://bridgehunter.com/wi/milwaukee/bh36811/
  • 1910 Map https://cdm17272.contentdm.oclc.org/digital/collection/san/id/855
  • 1894 Map https://collections.lib.uwm.edu/digital/collection/san/id/241/rec/9
  • Historic Photos of Site https://www.thevalleymke.org/history

Schlitz beer may have made Milwaukee famous, but the Cream City’s most famous and widely available product is the Harley-Davidson motorcycle. The firm has retailers in 98 countries spanning the globe. So strong is the brand loyalty that the H-D logo is frequently requested by customers at tattoo parlors. The firm’s headquarters remains at 3700 W. Juneau Ave., where the first factory was built in the back yard of the home of William C. Davidson (1846-1923). His sons Walter Davidson, Sr. (1876-1942), William A. Davidson (1870-1937) and Arthur Davidson (1881-1950) founded the firm in 1903 with their neighbor, engineer William S. Harley (1880-1943). Since 1915 the company has set aside one of each model made, storing the machines along with an incredible amount of corporate memorabilia in its warehouses and other facilities. The collection of motorcycles includes the earliest known H-D vehicle, Serial Number One.

Such a burgeoning assemblage begged to be placed in a home of its own, so during the 1990s the firm hired Dr. Martin Jack Rosenblum (1946-2014), a UWM professor and poet who styled himself as The Holy Ranger, a character appealing to the motorcycle crowd, becoming a cult figure in his own right. According to his obituary:

Marty was a diehard Harley enthusiast and while working for Harley-Davidson, he was responsible for organizing the archives, motorcycles, and materials that went back to the beginning of the Motor Company. His efforts played a major role in the creation of the current Harley-Davidson Museum.

But where to locate the museum? The company wanted a high-visibility location, so the headquarters was out of the running. There were plans to place it at Schlitz Park, the site of the former brewery, but they fell through. But in the early 2000s, a home was found on 15 acres of land at the eastern end of the Menomonee River Valley, surrounded by canals on three sides, and contaminated by over a century of heavy industrial uses.

A parcel was assembled on land used by the Milwaukee Department of Public Works, Morton Salt Company and Lakeshore Sand Company at 125 N. 6th St. The huge property was bisected by W. Canal St., and located between the two spans of the cable-stay bascule bridges of the new 6th St. Viaduct, a dramatic structure that opened to traffic in 2002. It replaced a 1908 viaduct that spanned the entire valley, with a small spur leading below. When engineers from the state proposed a similar design, Mayor John Norquist pushed instead for the current one, which allowed for development of the region to accelerate with ground level access to W. Canal St.

On June 1st, 2006, a groundbreaking ceremony was held, with a distinctly H-D touch. Eschewing the traditional golden shovels, the soil was broken by dirt biker Scott Parker, riding a Hog. Attendees received a small vial of the earth, with a tag attached, commemorating the event. The museum opened to the public on July 12th, 2008, and now ranks as one of the city’s top tourist attractions and event venues. At the time, the city assessor calculated the property’s value at $1,899,100 for the land and $9,000,900 for the improvements, for a total valuation of $10,900,000. Today the land is valued at the same amount, while the improvements are assessed at $10,120,600 for a total of $12,019,700.

It will soon be time for the assessor to pay another visit to the property, as a second groundbreaking was held on Thursday, July 15th, as Jeramey Jannene noted in his story for Urban Milwaukee. Once again, a motorcycle replaced the golden shovels. The new 8,200-square-foot “Garage,” is to be an event facility and replace a seasonal tent on the grounds, and will certainly increase the value of the property.

The Site in History

“Milwaukee” is sometimes translated from the Native American “Milioke” as “Gathering Place by the Water.” The Menomonee River flowed lazily to its confluence with the Milwaukee and Kinnickinnic rivers, rimmed by native plants and wild game, with abundant marshes of wild rice (“Menomin”) to provide grain. The Potawatomi tribe occupied the land by the 1700s. Other tribes to gather here at various times included the Ojibwa, Fox, Menominee, Ottawa, Sauk and Winnebago. They were displaced by white settlers in 1835. By 1850 the Milwaukee and Mississippi Railroad ran from the valley five miles west to Wauwatosa, ultimately reaching the Big Muddy at Prairie du Chien in 1857.

Byron Kilbourn, the founder of the railroad, intended it to bring the bounty of Wisconsin’s farms and forests to Milwaukee’s port. As early as 1861, Milwaukee’s port led the world in the shipment of wheat, exporting as much in a day as Edward D. Holton did in a year, when he sent the first load by ship in 1842. As traffic grew, port improvements were called for, and by 1869 the valley floor was raised 21 feet, while the bluffs to the north were lowered as much as 60 feet. The river was channelized, and the site for the Harley Museum was for a period of time an island, with the since-filled-in Holton’s Canal to its west, along with the extant North and South Menomonee canals. Bagnall’s Slip, also since filled in, ran east-west on the middle of the site, now the middle of the museum.

For over a century, the four-mile long and half-mile wide valley became the polluted heart of “The Machine Shop of the World,” with hundreds of factories employing thousands of residents in a panoply of 19th century industrial jobs.

Here, at the northeast corner of the valley, where we now find the museum, were located a number of enterprises typical of the time. One of them has a family connection to its current use.

J. S. Davidson’s “Shoddy Mill”

The Sanborn Atlas of 1894 shows a number of heavy industrial uses on the site. J. Gross & Sons and the Wisconsin Fuel Co. stored mountains of coal on the site, while the Milwaukee Lumber Company, Steinman Lumber Co. and Moe and Bentley did the same with the enormous volume of logs transported from the interior of the state. J. Rademacher did them one better, dealing in coal and wood. A. C. Beck planed the lumber at its mill, while Mueller & Sons converted scraps into boxes, with the entire third floor of its factory devoted to the manufacture of cigar boxes.

The map also mentions the “Shoddy Mill” of J. S. Davidson. This was not to disparage the property of Mr. Davidson, but to describe it for fire insurance purposes. A “Shoddy Mill” is used to convert waste fabric scraps into an inferior type of cloth, often used to stuff mattresses. Many of this city’s industrial recycling firms began with an early family member buying rags and transporting them to the mill. Upon such humble beginnings are great fortunes made.

The mill’s owner, John S. Davidson (1849-1907) was the younger brother of William C. Davidson, whose three sons and William Harley were to found the motorcycle company in 1903.

By 1910 we find a new viaduct rising 22 feet above the site, with a U-shaped approach leading to the docks of the Western Line and Cement Co., organized by Orren Robertson, the son-in-law of Edward D. Holton, whose canal was right around the corner from the cement warehouse. Bentley and Company’s lumber piles averaged 12-feet to 15-feet high. Davidson’s shoddy mill was gone, with the adjacent Gross coal piles expanding to that site, at more than twice the height of their woody counterparts.

As the decades rolled on, the entire valley fell into a general disuse, with only a few firms remaining by midcentury. These tended to be rather disagreeable affairs like stockyards, slaughterhouses, and the Milwaukee Tallow Company, whose malodorous emanations were familiar to nearby residents and County Stadium visitors on humid summer nights, and much remarked upon. The Stockyard Bar and Feedlot Restaurant lasted until the late 1980’s, located right in the middle of the mess and popular with those who used knives at work, and occasionally for mischief, as a scarred bartender who worked at the establishment made abundantly clear.

The Site Today

By 1999 the Menomonee Valley Partners was incorporated to help redevelop the area, including the Harley site, raised yet another five feet to contain the contaminated soil beneath. The sheds of the city were torn down, as the factories preceding it had been decades before. HGA designed the brick-clad structure, which was once again surrounded by native plants and trails. The Menomonee Valley Partners also is now spearheading the reclamation of the stagnant and polluted Burnham Canal to the south. The valley has also drawn a number of modern factories, sandwiched between American Family Field, the Potawatomi Casino and Hotel and the Harley-Davidson Museum — three of the area’s principal attractions, which have returned the valley to its historic role as the “Gathering Place by the Water.”