Demo rides

Harley-Davidson Museum Events in May

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May at the Harley-Davidson Museum is sure to get your motor running Bike Nights and Saturday demos return, Mother’s Day celebrations, new displays and so much more coming to the crossroads of 6th & Canal this month MILWAUKEE, USA (May 3, 2022) – Did you miss Harley-Davidson Museum’s Bike Night Concert Series as much as we did? Have you spent countless hours shining the chrome on your bike as you counted down the days until the first Thursday of May? Your patience is rewarded this week when Bella Cain kicks off the season on May 5. All wheels are welcome to roll down to campus every Thursday to enjoy free live music from some of Milwaukee’s favorite bands, drool-worthy rolling sculptures, and tasty treats hot off the grill and ice-cold beverages. And if you’re looking to throw a leg over the latest Harley-Davidson® motorcycle to experience the fun and freedom that only H-D can deliver, mark your calendars for May 7 (and nearly every Saturday this summer) for the H-D Museum’s Saturday Demo Rides powered by Harley-Davidson® Insurance. Choose from a dozen of the newest models and take a cruise through the neighboring Menomonee Valley. And yes, it’s offered for free at the H-D Museum. Plus, make sure you show mom some love on Mother’s Day, Sunday, May 8. Roll two-up or bring down the whole family and take advantage of our Annual Pass perks for discounted admission, gifts at The Shop and meals at MOTOR® Bar & Restaurant. On Mother’s Day, spend $150 or more at The Shop and receive a free bracelet. And make sure you fuel up at MOTOR’s Mother’s Day Brunch. Raise a glass to mom with Bottomless Mimosa’s for $14.95 or our Bloody Mary Bar for $12.95. Be sure to look out for complimentary carnations […]

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Lon Nordbye Joins Electrify Expo

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Lon Nordbye Joins Electrify Expo as Business Development and Sponsorship Executive (Sioux Falls, SD December 9, 2021) Lon Nordbye has joined Electrify Expo, North America’s largest Electric Vehicle Festival to lead Business Development and Sponsorship efforts. A recent recipient of ‘Expo of The Year’ honors at the 2021 IMPACT Conference, Electrify Expo is focused on scaling the experiential platform, and this appointment highlights the commitment to achieve that. Nordbye brings two decades of leadership experience in business development and integrated marketing to the Electrify Expo executive team. Lon Nordbye most recently served as VP of Strategy & Commercial Development at the Sturgis Buffalo Chip where he played a significant role in developing some of the rally’s most successful promotions, events, and brand partnerships. “Our team is excited for Lon to join the company and know he will make immediate contributions that will benefit our partners and fans,” said BJ Birtwell, Founder and Executive Producer of Electrify Expo. In his new role with Electrify Expo, Nordbye will lead development of Electrify’s e-motorcycle, e-bike, e-scooter, e-skate, and e-surf lifestyle categories. He will also oversee larger scale activations with national, non-endemic brands looking to reach the e-mobility consumer. “BJ, Jeff and their dynamic team have not only pioneered how consumers engage and interact with e-mobility, they’re pushing the industry, culture and lifestyle of electric mobility forward,” said Nordbye. “I couldn’t be more excited to join an enterprising team and get immersed into the day-to-day work to achieve the high expectations we have for Electrify as well as ourselves.” Electrify Expo is a weekend festival that takes place multiple times per year featuring the world’s leading brands in e-mobility. Consumers get the opportunity to demo and drive the best electric vehicles the industry has to offer as well as engage with interactive brand displays, enjoy live music and

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Royal Enfield Goodies on Two-Wheels

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This Month is Packed with Lots of Two Wheel Goodies GET ON! MOTO FEST WILL BE PACKED WITH ROYAL ENFIELD THIS YEAR! Don’t miss out on the inaugural event at the world-famous Texas Motorspeedway. And more importantly, don’t miss out on everything Royal Enfield has planned for the weekend. This weekend, May 21st, 22nd, & 23rd, it all comes together and we couldn’t be more excited. Check out what we have in store for you! BUILD.TRAIN.RACE. REVEAL Friday, May 21st | Women’s Motorcycle Show The Flat Track ladies have come to impress. Be sure to check out what all these incredible ladies have been putting together for the last 5 months. ROYAL ENFIELD SLIDE SCHOOL May 21st-23rd | Texas Motor Speedway Snag one of the last few spots with Johnny Lewis, Moto Anatomy, & Royal Enfield Slide School. You can sign up right now on Moto Anatomy. Hurry! FULL LINE UP FOR DEMO RIDES May 21st-23rd | Texas Motor Speedway You could be one of the first to give the all-new Meteor 350 a demo ride when it makes its first consumer debut. Test out the whole lineup while you’re there! OUR FAVORITE BUILD THIS MONTH: Gallinella by BAAK USA This beauty stopped us in our tracks & even convinced Breeann Poland, Lead of Marketing for the Americas, to throw a leg over it. Needless to say, she had a blast. Be sure to check them out on social! OUR FAVORITE ACCESSORY THIS MONTH: S&S Cycle Tapered Cone Slip-On Mufflers made exclusively for Royal Enfield. Take your Twin to the next level & experience a tag-team of sound and performance that will redefine any riding experience. Talk to a dealer or browse our Genuine Motorcycle Accessories catalog for more! OUR FAVORITE ACTIVITY THIS MONTH: Getting Sideways at Royal Enfield Slide

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