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Royal Enfield Successfully Completes Quest For The South Pole

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90° SOUTH – QUEST FOR THE POLE, first-of-its-kind expedition on Royal Enfield Himalayans, commemorates 120 years of adventure and exploration on motorcycles. Milwaukee, WI (Wednesday, December 22, 2021) – Royal Enfield, the world’s oldest motorcycle brand in continuous production since 1901, has tested the endurance of man and machine time and again, and last week, it made history once again by successfully completing the 90° SOUTH Expedition, the quest for the South Pole on the Royal Enfield Himalayan. This extraordinary endeavor is a tribute to the brand’s 120-year commitment to pure motorcycling, and to the courage and resilience of countless riders and explorers who have made history on two wheels. On December 16, 2021, two riders Santhosh Vijay Kumar and Dean Coxson reached the geographic South Pole in 15 days, making the ambitious attempt a reality. The team arrived at Novo in Antarctica from Cape Town for four days of acclimatization, loading of supplies, checking equipment and the motorcycles. From Novo, the team covered an overland distance of 3200 km (1988 miles) over the next 9 days braving extreme weather conditions with temperatures between -30° to -25°C (-22° to -13°F) and wind speed of 60 km/h (37 mph), towards Ross Ice Shelf. The Ross Ice Shelf was the designated start point for the riders, however, an unexpected blizzard forced the team to alter their course. Instead of starting the ride from 86 South, the team started the 400-km (250-mile) ride from 87 degrees South. Despite a few initial roadblocks and a slight detour, the expedition team completed the quest by reaching the South Pole on December 16, 2021. For this expedition, two Royal Enfield Himalayan motorcycles were modified in-house, with functional upgrades to be able to navigate snow and ice, and function under extreme conditions in Antarctica. The motorcycles were […]

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NCOM Biker Newsbytes for December 2021

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Industry & Legislative Motorcycle News from USA and the world Compiled & Edited by Bill Bish National Coalition of Motorcyclists (NCOM) News provides updates on motorcycle industry, market, legislation, rights of bikers, motorcyclists in USA, and motorcycle news from around the world. The National Coalition of Motorcyclists (NCOM) is a nationwide motorcyclists rights organization serving over 2,000 NCOM Member Groups throughout the United States, with all services fully-funded through Aid to Injured Motorcyclist (AIM) Attorneys available in each state who donate a portion of their legal fees from motorcycle accidents back into the NCOM Network of Biker Services (www.ON-A-BIKE.com / 800-ON-A-BIKE). CLICK HERE To Read the December 2021 News from NCOM Join the Cantina – CLICK HERE To Subscribe

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Harley’s electric motorcycle division to go public via $1.7 billion SPAC deal

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from https://www.cnbc.com/ Key Points : Harley-Davidson’s electric-motorcycle division will go public through a merger with a blank-check firm in a deal valued at $1.77 billion, the company said on Monday. The company launched LiveWire earlier this year, hoping to claw back lost market share as its core baby boomer customer base grows older and interest in motorcycling as a recreational activity fades. Harley-Davidson will retain a 74% stake in the company, which is expected to list on the New York Stock Exchange under the symbol “LVW.” Harley-Davidson’s electric-motorcycle division will go public through a merger with a blank-check firm in a deal valued at $1.77 billion, the company said on Monday, as the 118-year old brand bets on younger customers to boost volumes. The company launched LiveWire earlier this year, hoping to claw back lost market share as its core baby boomer customer base grows older and interest in motorcycling as a recreational activity fades. A broader awareness about climate change is also paving the way for automakers to lean towards greener vehicles. Valuations have gained as money managers are also increasingly factoring in ESG policies in their investments. Harley is the latest to cash in on an uptick in valuations of electric-vehicle makers. Last month, Amazon-backed EV maker Rivian shot past $100 billion in valuation in its market debut, surpassing Ford and General Motors. “If anything this underlines what we’ve been saying for a long time. Detroit, wake up! The train has left the station! EVs are inevitable,” Roth Capital analyst Craig Irwin said. “Many traditional OEMs (Original equipment manufacturers) with emerging EV businesses can obviously do similar spinoff transactions,” Irwin added. Harley’s shares rose 11.3% in premarket trading, while those of AEA-Bridges were up 3.4%. Jochen Zeitz, Harley’s chief executive, will be the chairman of LiveWire for up

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Super Soco TCMax & TS Street Hunter Electric Motorcycles

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Super Soco TCMax 2022 from https://www.rushlane.com/ by Satya Singh Vmoto Soco had unveiled multiple products at EICMA 2021 including electric scooters, motorcycles and fleet vehicles Currently focused on European and US markets, Vmoto Soco Group will eventually expand its footprint globally. The company has set ambitious plans to emerge as one of the leading brands in e-mobility. Towards that end, Vmoto Soco spent some busy days at 2021 EICMA, where a number of new electric vehicles were showcased. Two of these are Super Soco TS Street Hunter, which seeks inspiration from the naked streetfighter design format. The other one is TCMax retro motorcycle. 2022 Super Soco Electric Motorcycles – styling and features Vmoto Soco’s TS range currently has TS and TS-X electric motorcycles. Overall styling of TS Street Hunter looks familiar to these motorcycles. Some key features include a quirky headlamp face, spear-shaped turn signals, wide handlebar, sculpted fuel tank, prominent side fairing, single-piece seat and trendy tail lamp. Super Soco TS Street Hunter It is likely that TS Street Hunter will be borrowing several of its features from existing TS motorcycles. There could be slight variations or tweaks in line with the bike’s sportier profile. Things like an all-LED lighting setup and full-digital instrument console are apparent. Instrument console used on TS 2021 displays a range of information such as battery status, real-time speed, odometer, full range, air temperature, clock and riding map. The screen has minimalistic black lettering against a light grey background, which should work well in terms of visibility in both bright and dark conditions. Any fancy stuff appears to have been intentionally avoided to save battery power. Another notable feature is racing-style side wings. These not only work to enhance the bike’s looks, but also ensure better cooling and improved stability at high speed. Like

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Lon Nordbye Joins Electrify Expo

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Lon Nordbye Joins Electrify Expo as Business Development and Sponsorship Executive (Sioux Falls, SD December 9, 2021) Lon Nordbye has joined Electrify Expo, North America’s largest Electric Vehicle Festival to lead Business Development and Sponsorship efforts. A recent recipient of ‘Expo of The Year’ honors at the 2021 IMPACT Conference, Electrify Expo is focused on scaling the experiential platform, and this appointment highlights the commitment to achieve that. Nordbye brings two decades of leadership experience in business development and integrated marketing to the Electrify Expo executive team. Lon Nordbye most recently served as VP of Strategy & Commercial Development at the Sturgis Buffalo Chip where he played a significant role in developing some of the rally’s most successful promotions, events, and brand partnerships. “Our team is excited for Lon to join the company and know he will make immediate contributions that will benefit our partners and fans,” said BJ Birtwell, Founder and Executive Producer of Electrify Expo. In his new role with Electrify Expo, Nordbye will lead development of Electrify’s e-motorcycle, e-bike, e-scooter, e-skate, and e-surf lifestyle categories. He will also oversee larger scale activations with national, non-endemic brands looking to reach the e-mobility consumer. “BJ, Jeff and their dynamic team have not only pioneered how consumers engage and interact with e-mobility, they’re pushing the industry, culture and lifestyle of electric mobility forward,” said Nordbye. “I couldn’t be more excited to join an enterprising team and get immersed into the day-to-day work to achieve the high expectations we have for Electrify as well as ourselves.” Electrify Expo is a weekend festival that takes place multiple times per year featuring the world’s leading brands in e-mobility. Consumers get the opportunity to demo and drive the best electric vehicles the industry has to offer as well as engage with interactive brand displays, enjoy live music and

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Triumph Collector Stumbles Across Ultimate Collectible, the 1901 Prototype

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from https://www.autoevolution.com/ by Daniel Patrascu At the turn of the last century, a time when horse-drawn carriages turned into automobiles and bicycles into motorcycles, most of the companies active back then wanted a piece of the new action, and turned their businesses around to include the production of the new mechanical wonders. So did a British enterprise that went by the name Triumph Engineering, which used to make bicycles. Which, if you come to think of it, are just like motorcycles, only without engines, hence easy to re-make. And that’s exactly what Triumph did with one of its bikes, fitting it with a Minerva engine and opening the doors to a history that has spanned so far for 120 years. That production motorized two-wheeler came to be in 1902, but as you can imagine, a prototype had to be made before that. A prototype that, like many others of its kind, was considered lost for a long time, despite rumors surrounding its existence floating around. Extremely conveniently-timed, the first 1901 Triumph motorcycle prototype just resurfaced, having been uncovered by a collector named Dick Shepherd, and put back into the spotlight by the company itself. According to the available details, attesting to the motorcycle’s authenticity are the engine number, “consistent with references in Minerva’s engine records of a 1901 first Triumph engagement,” and a “letter from Triumph, dated in 1937, that outlined the bike’s unique origins and provided key details.” As far as we understand, the bike was uncovered some time ago, as the collector had time to restore it. “As a lifelong passionate fan of the history and achievements of this incredible British brand, to have discovered this amazing survivor and restored it to the glorious condition it would have been in when it first went on display in 1901,

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Norton Motorcycles unveils new Café Racer bike

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from https://www.coventrytelegraph.net/ by Enda Mullen The V4CR, a derivative of the company’s V4SV superbike, will go on show at Motorcycle Live Legendary manufacturer Norton Motorcycles has revealed a prototype of a new motorcycle. The V4CR, is a Café Racer derivative of the company’s V4SV superbike. It is the first prototype to be designed, engineered and built at the company’s recently opened global headquarters in Solihull. It shares the same engineering DNA as the superbike, including its 185bhp 1200cc V4 engine as well as some engineering advancements. Norton said the new V4CR’s stripped-back appearance showcases the craftsmanship and quality behind one of the most powerful British café racers out there. Fitted with a carbon fibre fuel tank and body panels, polished billet aluminium swingarm and frame, the V4CR also features compact framework and a shorter rear frame for an aggressive and commanding stance. Norton Motorcycles’ CEO Dr Robert Hentschel said: “The prototype VC4R is the next step in Norton’s strategic growth plan on its journey to becoming the world-leader in luxury hand-crafted motorcycles.” The V4CR prototype is Norton’s latest project to use the marque’s refined V4 platform, revised over the last 16 months by a team of 30 engineers and subject to tens of thousands of road and track miles, as part of Norton’s development process. The V4CR reintroduces fans to Norton’s iconic café racer heritage. Norton’s V4CR prototype will make its public debut at Motorcycle Live, taking place at the NEC in Solihull from December 4-12. Norton formally opened its Solihull headquarters in November this year. The motorcycle maker has a long and illustrious history, though fell on hard times before being revived. It became one of the most iconic British motorcycle brands, manufacturing famous models such as the 650SS, Atlas, Commando, Dominator, Manx, Navigator and many more. It gained

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Hero MotoCorp expands operations in Argentina

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from https://www.business-standard.com/ by Press Trust of India Two-wheeler market leader Hero MotoCorp on Friday announced the expansion of operations in Argentina with the opening of its flagship dealership in Buenos Aires in partnership with Gilera Motors Argentina. Gilera Motors Argentina (GMA) will make new investments to rapidly expand all business operations for Hero MotoCorp’s products. This is expected to generate nearly 500 new jobs in the region, the company said in a regulatory filing. Further, GMA has also expanded its plant in Carlos Spegazzini province of Buenos Aires to completely renovate its infrastructure and adapt the latest automotive technologies that are incorporated in Hero MotoCorp products, it added. ABOUT HERO MOTOCORP Hero MotoCorp is the largest two-wheeler manufacturer in the world. In January 2021, Hero MotoCorp’s production exceeded 100 million two-wheelers. Hero MotoCorp is the Exclusive Distributor for Harley-Davidson motorcycles in India and manages the Authorized Dealerships, Service Centers and parts for the iconic American brand. HeroMotoCorp is present in South American and African nations and launched Hero brand in Mexico in January 2021 in Partnership with Grupo Salinas. Hero Motorsports Rally Team participates in international competitions including Dakar Rally. In July 2013, HeroMotoCorp acquired 49.2% shareholding in Erik Buell Racing, a motorcycle sport company which produced street and racing motorcycles based in East Troy, Wisconsin, United States. EBR filed for bankruptcy in 2015 and Hero MotoCorp acquired certain assets for ₹18.2 crore (equivalent to US$3.5 million in 2020). * * * * “We are happy to rapidly expand our operations in Argentina. We have already made significant progress since announcing our new association with Gilera Motors Argentina in October,” Hero MotoCorp Head – Global Business Sanjay Bhan said. The company has already inaugurated a flagship store and is focussed on scaling up sales and service across the country, he

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BSA Motorcycles Unveils Their First New Motorcycle

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from https://www.rushlane.com/ by Pearl Daniels BSA Motorcycles has showcased their new motorcycle under the leadership of Mahindra owned Classic Legends A few days ago, BSA Motorcycles had officially announced their return via social media. The same was also retweeted by Anand Mahindra, helping stir up enthusiasm among BSA fans across the world. Now, their first motorcycle has been officially unveiled. Birmingham Small Arms or BSA has officially mark its revival, with the unveiling of their first new gen motorcycle under the ownership of Classic Legends. The new BSA motorcycle was showcased at an exclusive event in Birmingham UK. Images are credit to BSA Motorcycles Facebook page. BSA Goldstar 650 This new BSA motorcycle is likely to be called as Goldstar 650. It will be on public display at the upcoming Motorcycle Live show in Birmingham, UK being held from 4th-12th December 2021. BSA Goldstar 650 is likely to be powered by a single cylinder 650cc engine and will rival the likes of Royal Enfield 650 Twins in the UK and other markets hopefully. It may be recalled that BSA Motorcycles became defunct in 1970s but with Classic Legends, a Mahindra subsidiary, in-charge of the BSA project since 2016, the brand gets revived with more focus on international markets. Classic Legends acquired BSA for approximately Rs. 28 crores. With this announcement made, Classic Legends has lost no time in readying their new motorcycle. Test bikes have been spied on test in Pune, India. These bikes could also be produced in India at the company’s plant in Pithampur with exports to commence from early next year. BSA Goldstar 650 – More details Classic Legends has set up a technical and design center in Banbury, Oxfordshire followed by assembly of new motorcycles at the BSA facility in Midlands. This new BSA motorcycle will

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