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Craft and Punishment

By General Posts

A Tale of Twisted Fates of Artisans

Deus Ex Machina was arguably the most popular and most impressive global brand for custom built motorcycles.

Deus Ex Machina was built upon the development and creation of custom motorcycles. A clothing line got added for those fans of the brand who found it more satisfactory to order a Deus tee-shirt. This motorbike brand is now a luxury apparel handling the biggest names in fashion, peddling dreams to people, nay, to the masses.

“Deus Ex Machina makes high-end motorcycles and loses money on each one” announced the newspapers.

“That’s why we make clothing,” said Deus founder and owner Dare Jennings in that news report. “Otherwise, we’d go broke.”

How could this be true? Why would one of the most successful and iconic custom motorcycle brand of the 21st century lose thousands of dollars on every bike they sell?

CLICK HERE To Read this Photo Feature Profile of Deus Ex Machina.

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Ultimate Sportster Tech of the Day

By General Posts

It’s evil April 5th, 2022, on the Streets of Long Beach, Califa

by Bandit

A brother from Long Beach, California can’t leave his 1950 Chevy truck alone and somehow it involved a Sportster gas tank. On top of that he’s been helping other Sportster riders with their clutch lever pull problems.

Recently, Jeremiah challenged Zack to a race on Anaheim Boulevard near the Port of Los Angeles.

At 68 years of age Zack found himself flying at over 100 mph in his Mini-Cooper S, the last year with a factory Supercharger, on a boulevard packed with semis and potholes next to the richest harbor in the country.

He beat the younger man’s silver Dyna, and fortunately the cops in Long Beach can’t ticket him.

CLICK HERE To Read this Photo Feature Adventure only on Bikernet.com

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