The 2017 Harley-Davidson Pink Label Collection is comprised of 37 items, each featuring hot-pink trim and a special pink ribbon label or logo. At least three percent of the proceeds from sales of the Harley-Davidson Pink Label Collection is donated to partner organizations offering education and support to breast cancer survivors.
“Pink Label gives everyone in the Harley-Davidson community the power to make a real difference,” said Claudia Garber, Harley-Davidson Marketing Manager. “Harley-Davidson has made a year-round commitment through the Pink Label Program and our dealers to both support those impacted by breast cancer, and to inspire others to do the same.”
Harley-Davidson Pink Label Collection program partners offer national reach and a distinct type of care:
ABCD: After Breast Cancer Diagnosis offers free peer-to-peer mentoring starting with a Helpline staffed by breast cancer survivors and collaborates with the Walter Reed Medical Center and others to train mentors nationwide.
National Breast Cancer Foundation provides help through early detection, education, and support services and offers the number one breast cancer app in iTunes, “Beyond the Shock.”
Young Survival Coalition focuses on serving the unique needs of women under the age of 40 who are facing breast cancer.
Accompanyong this story, is a short selection of items available in the Pink Label Collection. Visit h-d.com/pinklabel to learn more and shop the full line of options. Pink Label and Harley-Davidson MotorClothes apparel are available at more than 750 authorized retail locations in the United States and online.
