Why Are Bike Sales in Freefall?

Harley sales are in free-fall — down 9.3 percent in the U.S. for the first fiscal quarter that ended this summer — amounting to losses of $258.9 million. The company has announced it will lay off about 200 workers this fall.

The rest of the industry’s not doing so well, either.

You can still find plenty of leftover 2016 model year bikes at most dealerships — and we’re eight weeks away from 2018. To say sales of new motorcycles have been slow is an understatement right up there with advising the captain of the Titanic that there’s a “little leak” down in the hold.

But why? Read more at the National Motorists Association Blog.

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