Alt-Rock Cruisers: BMW targets American brand’s market

by Jack Baruth from Hagerty.com

BMW R18 meets Indian Challenger and Harley Heritage Classic

The slightly ridiculous 1800cc, two-cylinder, leather-saddlebag, CHiPs-windshielded cruiser I’m trying to force through six stopped lanes of Los Angeles traffic can’t be taken as anything but an admission on the part of the Bayerische Motoren Werke that Harley-Davidson knows

a) what boys like;
b) what men want …

in America, anyway.

CLICK HERE To Read a comprehensive Road Test & Review of the cruiser models from the 3 motorcycle brands.

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