Harley-Davidson hosting a Hometown Rally in Milwaukee Labor Day weekend
by Sarah Hauer from https://www.jsonline.com/
Harley-Davidson motorcycle riders are being invited back to Milwaukee this summer for a Hometown Rally during Labor Day weekend.
Harley-Davidson, Inc. announced Wednesday it would host the Hometown Rally from Sept. 2 to 6 after stepping back from large events in Milwaukee last year because of the COVID-19 pandemic.
Harley-Davidson said the company’s museum at 400 W. Canal St., will serve as the central rally point with six nearby dealerships offering additional events.
The Harley-Davidson Museum will have free live concerts, food and beverage sites, stunt exhibitions and skills demonstrations across its 20-acre campus during the rally. The museum will also show off 2021 motorcycles. Born Free and V-Twin Visionary will host motorcycle showcases. The museum will be open for general admission.
“The Hometown Rally is an event no Harley-Davidson fan will want to miss,” said Jochen Zeitz, chairman, president and CEO of Harley-Davidson, in a news release. “It will be a celebration of all things Harley, a chance to re-connect with other riders who share the desire for adventure, freedom and community that is the real heart of the Harley-Davidson experience.”
Around 100,000 people attend the company’s Milwaukee events in anniversary years and the crowd is smaller in off years like this one — the company’s 118th anniversary.
Hometown Rally schedules will be finalized throughout the summer with updates at H-D.com/hometownrally.
Participating dealerships include House of Harley-Davidson in Greenfield, Milwaukee Harley-Davidson, Suburban Motors Harley-Davidson in Thiensville, Uke’s Harley-Davidson in Kenosha, West Bend Harley-Davidson and Wisconsin Harley-Davidson in Oconomowoc.
The Milwaukee Rally was one of the few events that weren’t canceled in 2020 because of the COVID-19 pandemic. Local dealerships took the lead in planning the annual celebration. The motorcycle company did not host any of the Milwaukee Rally events in 2020. The company said it “relies on local health guidelines to inform our participation and protect our staff, our riders and our communities” in its announcement Wednesday.
Massive Harley-Davidson Biker Bash Happening in Milwaukee on Labor Day Weekend
by Daniel Patrascu from https://www.autoevolution.com
It’s been a hell of a year in more than one respect, one that, besides turning the world upside down, robbed us of pretty much all the things we enjoyed. For better or worse, things seem to be getting back on track, and as far as plans for the future are concerned, the enthusiasm is going through the roof. This week, it’s time for Harley-Davidson fans and riders to feel the hype of a brighter future.
That’s because the Milwaukee bike maker now has announced plans for what it calls “a celebration of all things Harley” that will be taking place in its home town on Labor Day weekend, at the beginning of September. Officially titled Hometown Rally, the (hopefully) massive event hopes to get countless people together for the first time in more than a year on the Harley grounds.
The events of the Hometown Rally will be centered around the Harley-Davidson Museum and will include six surrounding Harley-Davidson dealerships. The main attraction should be the “party of the summer,” filled with live concerts on three consecutive nights, food-and-beverage sites, stunt exhibitions, and skills demonstrations.
Harley motorcycle demos, free admission to the museum, and events and merchandise dedicated to HOG members will also be on site.
On the dealerships’ lots, those taking part will also be treated to other events and entertainment. The businesses included in the event are House of Harley-Davidson (Greenfield), Milwaukee Harley-Davidson (Milwaukee), Suburban Motors Harley-Davidson (Thiensville), Uke’s Harley-Davidson (Kenosha), West Bend Harley-Davidson (West Bend), and Wisconsin Harley-Davidson (Oconomowoc).
The full details and schedules for the Rally have not yet been finalized, but the bike maker says it should have all figured out by the end of the summer. Until then, a special webpage was created where more details will be posted over the following months.